Hi BARBIE, Come On, Let's Go…Play Candy Crush®! BARBIE® and Candy Crush Saga Team Up for the Ultimate Pink-tastic Partnership, Creating a One-of-a-Kind Fantasy World for Players
NEW YORK, July 11, 2023 /PRNewswire/ -- Today Candy Crush Saga announced its newest (and pinkest) partnership with the most anticipated movie of the summer, BARBIE. On July 13, 2023, just days before the film hits theaters on the 21st, the brand will launch in-game BARBIE experiences that feature exclusive content accessible only to Candy Crush Saga players. Sweeeet.
- NEW YORK, July 11, 2023 /PRNewswire/ -- Today Candy Crush Saga announced its newest (and pinkest) partnership with the most anticipated movie of the summer, BARBIE.
- On July 13, 2023, just days before the film hits theaters on the 21st, the brand will launch in-game BARBIE experiences that feature exclusive content accessible only to Candy Crush Saga players.
- Ahead of the movie's release on July 21, BARBIE fans and Candy Crush players alike will also embark on a fantastical road trip with Barbie, Tiffi and other iconic Candy Crush Saga friends.
- BARBIE's journey to the Candy Kingdom will be available for Candy Crush players from July 13th - 23rd as part of Candy Crush Saga's Nostalgia Season, which runs July 3rd - August 31st, and features a full summer of road trips that allow Candy Crush Saga players new experiences as Tiffi drives around the Kingdom.