Search engine optimization

SproutLoud Simplifies Video Marketing Localized for SMB Reseller Networks

Retrieved on: 
Friday, July 30, 2021

Thats why SproutLoud, a leader in Distributed Marketing technology, is proud to announce a new capability that makes highly customized video marketing on CTV, OTT, YouTube, TikTok, Instagram, Facebook, Twitter and cable TV fast, easy, and scalable for brands and their SMB resellers in local markets.

Key Points: 
  • Thats why SproutLoud, a leader in Distributed Marketing technology, is proud to announce a new capability that makes highly customized video marketing on CTV, OTT, YouTube, TikTok, Instagram, Facebook, Twitter and cable TV fast, easy, and scalable for brands and their SMB resellers in local markets.
  • SproutLouds Localized Video Marketing enables brand-supported resellers to bookend branded video assets with customized pre-roll and end tag messaging targeted to local audiences.
  • SproutLoud is a leading SaaS-based Through Channel Marketing Automation platform, designed to increase brand sales through partners in local markets.
  • SproutLouds advanced marketing automation technology simplifies every aspect of Distributed Marketing and delivers comprehensive analytics on tens of millions of touchpoints for major, category-leading brands.

Duda Launches DudaFlex: Build Pixel-Perfect Responsive Websites Twice as Fast

Retrieved on: 
Thursday, July 29, 2021

It gives users complete freedom in how they craft designs by making use of freestyle positioning to achieve complete accuracy and fully responsive websites.

Key Points: 
  • It gives users complete freedom in how they craft designs by making use of freestyle positioning to achieve complete accuracy and fully responsive websites.
  • The beta version of DudaFlex is now available to all Duda users and can automatically be added to existing sites.
  • Duda reduces average website build time by 50-75%, allowing web professionals to scale their businesses faster than normally possible.
  • Duda is headquartered in Palo Alto, California and has raised more than $100 million in funding to date.

Local Search Engine Optimization by Online Advantages is the Focus of New Guide

Retrieved on: 
Thursday, July 29, 2021

As the new guide notes, businesses that have a strong local presence, including targeted localized content, will have a crucial edge in the post-pandemic world.

Key Points: 
  • As the new guide notes, businesses that have a strong local presence, including targeted localized content, will have a crucial edge in the post-pandemic world.
  • This is why understanding how local SEO can help to boost a business is such a key part of any campaign.
  • The guide begins by explaining the difference between organic and local SEO.
  • Rather than relying on organic search, savvy search marketers should use targeted signals to attract local search results, which will be more relevant to their intended market.

DoubleVerify Launches Turnkey Brand Safety Floor, Extends Offering into YouTube, and Unveils Enhancements to its Brand Suitability Solution

Retrieved on: 
Wednesday, July 28, 2021

DoubleVerify ("DV"), (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced enhancements to its brand safety and suitability solution that include the introduction of DVs Brand Safety Floor as a turnkey option, extending Brand Suitability Tiers on YouTube, and more.

Key Points: 
  • DoubleVerify ("DV"), (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced enhancements to its brand safety and suitability solution that include the introduction of DVs Brand Safety Floor as a turnkey option, extending Brand Suitability Tiers on YouTube, and more.
  • Since launch, the majority of DV clients have adopted Brand Suitability Tiers, and are actively making refinements to their preferences.
  • DoubleVerifys Brand Suitability Tiers enable brands to align their advertising dollars with suitable content, which improves performance, said Mark Zagorski, CEO of DoubleVerify.
  • Our new enhancements further empower advertisers to proactively manage their safety and suitability preferences.

WebFindYou Offers Solution to Companies Scoring Poorly on Google Core Web Vitals Update

Retrieved on: 
Wednesday, July 28, 2021

MIAMI, July 28, 2021 /PRNewswire-PRWeb/ --The WebFindYou Unique All-in-One Digital Marketing Technology is providing a much-needed reprieve for companies who have scored poorly with Google's latest Core Web Vitals (CWV) update, which is on average around 96 percent of websites currently online.

Key Points: 
  • MIAMI, July 28, 2021 /PRNewswire-PRWeb/ --The WebFindYou Unique All-in-One Digital Marketing Technology is providing a much-needed reprieve for companies who have scored poorly with Google's latest Core Web Vitals (CWV) update, which is on average around 96 percent of websites currently online.
  • A recent article by searchengineland.com reported that less than four percent of websites passed all Core Web Vitals tests.
  • For more information on the Google Core Web Vitals update, check out our recent blog post https://www.webfindyou.com/blog/googles-new-core-web-vitals-everything-n... .
  • Since its foundation, WebFindYou has created success stories for hundreds of companies throughout the US and Latin American markets.

Twitter Tumbles, FOXNews.com Falls to Record-Low Satisfaction Score, ACSI Data Show

Retrieved on: 
Tuesday, July 27, 2021

Customer satisfaction with each category may be unchanged, but its hard to ignore the negative movement among these well-known players.

Key Points: 
  • Customer satisfaction with each category may be unchanged, but its hard to ignore the negative movement among these well-known players.
  • Twitter takes last place after experiencing the largest decline across all three e-business categories, plummeting 10% to an ACSI score of 61.
  • News and opinion websites hold steady, yet satisfaction with FOXNews.com falls to record low
    Following a 3.9% drop one year ago, user satisfaction with news and opinion websites holds steady at an ACSI score of 74.
  • ACSI and its logo are Registered Marks of American Customer Satisfaction Index LLC.

Conversion Pipeline, LLC Expands Presence to Pittsburgh, PA

Retrieved on: 
Tuesday, July 27, 2021

FAIRFAX, Va., July 27, 2021 /PRNewswire-PRWeb/ --Conversion Pipeline, LLC a leading Digital Marketing firm, now has a presence in Pittsburgh, PA to provide local support for their Search Engine Optimization, Search Engine Marketing as well as their complete suite of advertising and marketing services.

Key Points: 
  • FAIRFAX, Va., July 27, 2021 /PRNewswire-PRWeb/ --Conversion Pipeline, LLC a leading Digital Marketing firm, now has a presence in Pittsburgh, PA to provide local support for their Search Engine Optimization, Search Engine Marketing as well as their complete suite of advertising and marketing services.
  • We felt now was a great opportunity to offer these local businesses the support needed to help them advertise and market online," said Michael Delpierre, CEO of Conversion Pipeline.
  • This will be led by Conversion Pipeline employee and Pittsburgh area resident, Logan Robins.
  • 2017 Conversion Pipeline was listed by CIO Review Magazine as one of the 20 Most Promising Google Technology Solutions Providers.

The Perpetua Content Network Unlocks Discoverability and Exposure at Scale For Brands

Retrieved on: 
Tuesday, July 27, 2021

"Content is part of the customer experience and with the launch of the Perpetua Content Network we add another way for our brand customers to find incremental sales growth through earned media and make more connections with shoppers," says Rosco Hill, CEO Perpetua.

Key Points: 
  • "Content is part of the customer experience and with the launch of the Perpetua Content Network we add another way for our brand customers to find incremental sales growth through earned media and make more connections with shoppers," says Rosco Hill, CEO Perpetua.
  • The Perpetua Content Network gives brands a way to advance discoverability of their products through media with one-click access to a network of publishing partners directly from the Perpetua app.
  • Perpetua customers can now apply to access the Perpetua Content Network to boost their brand exposure and sales through high-level content on a network of top-tier retail sites (e.g.
  • By connecting brands to multiple marketing channels, including editorial content, Perpetua opens up new data points for brands to manage and optimize their full-funnel marketing strategy, including the impact of earned media.

Apple Dominates with 59 Percent Revenue Share in Tablet Apps Processors in Q1 2021, Finds Strategy Analytics

Retrieved on: 
Monday, July 26, 2021

1Q21 Tablet AP Revenue Share (Source: Strategy Analytics)

Key Points: 
  • 1Q21 Tablet AP Revenue Share (Source: Strategy Analytics)
    The tablet AP market grew 33 percent to $761 million in Q1 2021, per Strategy Analytics' Handset Component Technologies ( HCT ) research report, " Tablet Apps Processor Market Share Tracker Q1 2021: MediaTek Maintains Top Unit Share Spot in non-iPad Tablets ".
  • Apple, Intel, Qualcomm, MediaTek and Samsung LSI captured the top-five tablet applications processor (AP) revenue share slots in Q1 2021.
  • Apple maintained its tablet AP market leadership with a 59 percent revenue share in Q1 2021, followed by Intel with 14 percent and Qualcomm with 10 percent.
  • Sravan Kundojjala , author of the report and Associate Director of Handset Component Technologies service at Strategy Analytics, commented, "Strategy Analytics estimates that Apple increased its tablet AP revenue share to 59 percent in Q1 2021 the company's highest share in the past nine years.

As Privacy Hits a Critical Juncture, DataGrail Integrates with HubSpot to Help Joint Customers Protect People’s Privacy

Retrieved on: 
Friday, July 23, 2021

HubSpot, an investor in DataGrail, is integrating with the DataGrail platform to support joint customers so that they can easily build robust privacy programs, boosting end-user brand trust.

Key Points: 
  • HubSpot, an investor in DataGrail, is integrating with the DataGrail platform to support joint customers so that they can easily build robust privacy programs, boosting end-user brand trust.
  • View the full release here: https://www.businesswire.com/news/home/20210723005403/en/
    HubSpot is integrating with the DataGrail platform to support joint customers so that they can easily build robust privacy programs, boosting end-user brand trust.
  • We are proactively taking steps to help our customers successfully adapt so that they can better serve their customers.
  • DataGrail makes it extremely easy for our customers to build privacy programs, all with the end goal of providing a privacy-centric experience for end-users.