National Hockey League

• JetBlue Airways (Nasdaq: JBLU) today announced the renewal of its partnership with the National Hockey League's Florida Panthers, now with the leading role taken by JetBlue Vacations, operated by JetBlue Travel Products based in Dania Beach, Florida.
• The partnership renewal extends JetBlue’s 14-year relationship with the Panthers, and not only solidifies their long-standing relationship, but also reinforces JetBlue’s unwavering commitment to the community of South Florida.
• At select games, fans can participate in JetBlue Vacations themed games in between periods and expect exclusive offers for their next vacation.
• “JetBlue Vacations and the Florida Panthers share a common vision of fostering community spirit and bringing people together,” said Andres Barry, President, JetBlue Travel Products.

• VoxNeuro Inc. (“VoxNeuro” or “the Company”), a company that develops leading-edge EEG-based brain performance software, announced the completion of its second financing round with nearly USD $3.4 million raised.
• “The continuous support of our investors has contributed to VoxNeuro’s tremendous progress in our endeavor to become The Brain Company and empowers us to scale our product across more clinics.
• “This financing marks a pivotal moment for VoxNeuro and is a testament to the dedication of our network of investors and collaborators,” says Edward Jonasson, Chief Financial Officer at VoxNeuro.
• The new machine learning algorithm boasts advanced features that promote increased precision, specificity and a more holistic view of patients’ cognitive health.

• Part of the deal was the expectation that the PHF would merge with the Professional Women’s Hockey Players Association (PWHPA) to launch a new league in 2024.
• What was overlooked were the ways in which the consolidation of women’s hockey is strikingly similar to the evolution of men’s professional hockey and the NHL over a century ago.
• Nevertheless, at a time when hockey is under increased scrutiny, the NHL seems to remain the litmus test on which women’s hockey is measured.

Coming to the defence?

• Cox’s readers bemoaned the media that was, in their view, pushing women’s hockey on readers.
• Those kinds of comments are unfortunately reflective of attitudes that view women’s hockey as secondary to the men’s game.

Similar paths

• Cox argued that the NHL grew out of pro leagues like the International Professional Hockey League (IPHL) and the National Hockey Association (NHA).
• The IPHL existed from 1904-07 with teams primarily in Michigan and southwestern Ontario.
• With the announcement of this new league, women’s hockey may now benefit from its own infusion of U.S. capital.

Sports media

• The media was also central to the NHL’s success.
• Media members were embedded within team structures: Foster Hewitt, the broadcaster and famed voice of Hockey Night in Canada, was a vice president at Maple Leaf Gardens.
• His father was an amateur hockey administrator, while also serving as a sports editor for the Toronto Star.
• The development of a new women’s hockey league in 2024 offers the potential for similar change.

• ROSEMONT, Ill., July 25, 2023 /PRNewswire/ -- Life Fitness, the global leader in commercial fitness equipment, is pleased to announce the appointment of Jim Pisani as Chief Executive Officer, effective immediately, with Paul Stoneham transitioning as a Senior Advisor to the Life Fitness Board of Directors.
• Most recently he served as Chief Executive Officer of the Outdoor & Recreation Business Segment of Newell Brands.
• The Company thanks departing Chief Executive Officer Paul Stoneham for his important contributions to Life Fitness during his tenure to position the Company for the exciting next phase of growth.
• Life Fitness looks forward to Mr. Stoneham's continued involvement with the Company as a Senior Advisor to the Life Fitness Board of Directors.