Perfume

Online Beauty Retailer flaconi Chooses GreyOrange Omnichannel Fulfillment Solutions for Increased Productivity

Retrieved on: 
Thursday, February 22, 2024

flaconi is leveraging GreyOrange’s GreyMatter™ fulfillment orchestration platform in combination with a fleet of 70 GreyOrange Ranger™ Assist robots to meet customer demand.

Key Points: 
  • flaconi is leveraging GreyOrange’s GreyMatter™ fulfillment orchestration platform in combination with a fleet of 70 GreyOrange Ranger™ Assist robots to meet customer demand.
  • Utilizing the Robots as a Service (RaaS) and Software as a Service (SaaS) model, based on demand, flaconi now has peak season flexibility for the warehouse.
  • With GreyOrange’s RaaS and SaaS solutions, flaconi can fulfill orders quickly by leveraging dynamic zoning, hybrid picking, and GreyMatter’s balanced distribution of work to the robots according to fulfillment needs.
  • The GreyMatter platform also enables flaconi to scale while leveraging multiple types of technologies, all controlled by a single platform.

Calvin Klein Fragrances announces Idris and Sabrina Elba as the face of new Calvin Klein ETERNITY AROMATIC ESSENCE fragrance campaign

Retrieved on: 
Friday, March 1, 2024

Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp. (NYSE: PVH), and Calvin Klein Fragrances, a division of Coty Inc. (NYSE: COTY), today unveil actor and musician Idris Elba and his wife, model and human rights activist Sabrina Elba as the faces of Calvin Klein ETERNITY AROMATIC ESSENCE, the newest addition to the ETERNITY fragrance portfolio.

Key Points: 
  • Calvin Klein, Inc., a wholly owned subsidiary of PVH Corp. (NYSE: PVH), and Calvin Klein Fragrances, a division of Coty Inc. (NYSE: COTY), today unveil actor and musician Idris Elba and his wife, model and human rights activist Sabrina Elba as the faces of Calvin Klein ETERNITY AROMATIC ESSENCE, the newest addition to the ETERNITY fragrance portfolio.
  • View the full release here: https://www.businesswire.com/news/home/20240301420936/en/
    Calvin Klein Fragrances announces Idris and Sabrina Elba as the face of new Calvin Klein ETERNITY AROMATIC ESSENCE fragrance campaign (Photo: Business Wire)
    Shot by Mert Alas, the campaign offers a fresh and impactful take on ETERNITY’s timeless dream of eternal love, capturing Idris and Sabrina in moments of intimacy set to a bespoke cover of “Fever” by FKA twigs.
  • CALVIN KLEIN ETERNITY AROMATIC ESSENCE FOR MEN and FOR WOMEN are elevated and bold aromatic fragrances, connected by a unique coconut note.
  • ETERNITY AROMATIC ESSENCE FOR MEN is a highly contrasted aromatic gourmand, crafted by principal perfumers Daphné Bugey and Frank Voelkl of Firmenich.

Coty and Etro Embark on New License Agreement

Retrieved on: 
Tuesday, February 20, 2024

Coty and Etro will work together to explore new categories and innovations to grow the brand’s beauty portfolio.

Key Points: 
  • Coty and Etro will work together to explore new categories and innovations to grow the brand’s beauty portfolio.
  • View the full release here: https://www.businesswire.com/news/home/20240219544270/en/
    This deal establishes a long-term partnership between Coty and Etro, one that is anchored in the companies’ shared values of innovation, exploration, community, and creativity.
  • Etro is an iconic brand with a long-standing heritage of excellence that is reflected across every facet of its business.
  • This agreement further underscores Coty’s focus on fashion driven licenses with significant multi category potential which resonate with consumers in our key markets.

Leste Group Completes Private Equity Deal With Significant Stake in Prestige Cosmetics

Retrieved on: 
Tuesday, March 5, 2024

Leste Group (“Leste”), a global alternative investment manager, today announced the acquisition, through its private equity platform, of a significant stake in Prestige Cosmetics (“Prestige” or the “Company”), a leading distributor of luxury perfumes and cosmetics in Brazil with a growing presence in North America.

Key Points: 
  • Leste Group (“Leste”), a global alternative investment manager, today announced the acquisition, through its private equity platform, of a significant stake in Prestige Cosmetics (“Prestige” or the “Company”), a leading distributor of luxury perfumes and cosmetics in Brazil with a growing presence in North America.
  • Financial terms of the private transaction were not disclosed.
  • The Company also has significant operations outside Brazil, and Leste will be focused on working with management to accelerate its international expansion.
  • “North America is the largest beauty market in the world, and we’re confident our private equity investment in Prestige will help bolster its expansion in the region as the Company prepares for its next stage of growth,” said Emmanuel Hermann, CEO & Founder of Leste Group.

Radiant Blooms Await: Star Roses and Plants Unveils New Roses for 2024

Retrieved on: 
Wednesday, March 6, 2024

WEST GROVE, Pa., March 6, 2024 /PRNewswire-PRWeb/ -- Star® Roses and Plants, a leader in the horticultural industry, is thrilled to unveil two new additions to their renowned Knock Out® Family of Roses - introducing Easy Bee-zy™ Knock Out® and Orange Glow™ Knock Out® Roses. These vibrant blooms promise to elevate gardens with their striking colors and exceptional resilience.

Key Points: 
  • WEST GROVE, Pa., March 6, 2024 /PRNewswire-PRWeb/ -- Star® Roses and Plants, a leader in the horticultural industry, is thrilled to unveil two new additions to their renowned Knock Out® Family of Roses - introducing Easy Bee-zy™ Knock Out® and Orange Glow™ Knock Out® Roses.
  • Availability and Where to Find:
    Easy Bee-zy Knock Out and Orange Glow Knock Out Roses will be available at select garden centers and nurseries this spring.
  • Star® Roses and Plants has been bringing great plants to the world's gardens since 1897 and continues to introduce breakthrough roses, shrubs and edibles.
  • Their most notable brands include The Knock Out® Family of Roses, Drift® Roses, Bushel and Berry®, and Bloomables®.

IFF Launches Advertising Campaign Celebrating The Art Of Perfumery

Retrieved on: 
Monday, March 4, 2024

PARIS , March 4, 2024 /PRNewswire/ -- IFF has launched an advertising campaign featuring staple tools of the art of perfumery.

Key Points: 
  • PARIS , March 4, 2024 /PRNewswire/ -- IFF has launched an advertising campaign featuring staple tools of the art of perfumery.
  • "IFF perfumers are artists of the invisible, who craft olfactive works of art, connecting with consumers around the world through the scents they create for niche to global brands," said Sabrya Meflah, IFF president of fine fragrance.
  • The advertising campaign was shot by renowned luxury, perfume and haute-jewelry photographer, Helmut Stelzenberger, who has worked on ad campaigns for Chanel, Van Cleef, Cartier and others.
  • The campaign visuals feature the iconic blue-glass bottle—a staple of the IFF brand—held within hands representing perfumery craftsmanship.

ROAN Fragrances Launches With Range Of Clean, Tea Scents to Inspire the Wanderer Within

Retrieved on: 
Friday, March 1, 2024

Founded by Helen Lee, an avid tea enthusiast, ROAN Fragrances was inspired by her massive tea collection accumulated throughout her many travels and beautifully highlights this bold, complex, and limitless fragrance note.

Key Points: 
  • Founded by Helen Lee, an avid tea enthusiast, ROAN Fragrances was inspired by her massive tea collection accumulated throughout her many travels and beautifully highlights this bold, complex, and limitless fragrance note.
  • "My goal was to build a fragrance brand that celebrated the deep bond we feel when we allow ourselves to wander and connect to the world.
  • - Helen Lee, Founder
    ROAN Fragrances launches with three genderless scents that are clean, vegan, and cruelty-free.
  • Discovery Set ($25 | 2ml (x3) Eau de Parfum): Embark on an exciting fragrance journey with the Roots of a Nomad Discovery Set - a full collection of fresh, woody, and earthy tea scents.

Milam & Greene Whiskey Announces the First 2024 Release from their sell-out Wildlife Bourbon Collection - The Golden Eagle-

Retrieved on: 
Wednesday, February 28, 2024

BLANCO, Texas, Feb. 28, 2024 /PRNewswire-PRWeb/ -- Milam & Greene Whiskey announces their first release from the 2024 Wildlife Collection, the Golden Eagle Single Barrel Bourbon, a limited-edition, cask-strength sipper. The Wildlife Collection reveals how drastic weather in the Texas Hill Country influences flavor development inside the cask. The trailblazing series both brings awareness to the increasingly intense Texas climate and donates proceeds to Texas Parks and Wildlife causes. The first bottle, called the Golden Eagle Single Barrel launches this year's collector theme: the beautiful and intriguing birds of Texas. It drops exclusively online on the Milam & Greene Whiskey website and in the distillery tasting room beginning at 3:00 p.m. (CST) on Wednesday, February 28, 2024. Like the 2023 series, this barrel is expected to sell out quickly.

Key Points: 
  • Milam & Greene Whiskey announces their first release from the 2024 Wildlife Collection, the Golden Eagle Single Barrel Bourbon, a limited-edition, cask-strength sipper.
  • BLANCO, Texas, Feb. 28, 2024 /PRNewswire-PRWeb/ -- Milam & Greene Whiskey announces their first release from the 2024 Wildlife Collection, the Golden Eagle Single Barrel Bourbon, a limited-edition, cask-strength sipper.
  • Milam & Greene Golden Eagle Single Barrel Bourbon is pulled from cask #515, yielding only 169 bottles of this limited, 128.2 Proof cask-strength release.
  • A portion of the proceeds from the sale of each Milam & Greene Wildlife Collection bottle will benefit Texas Parks & Wildlife.

Fine'ry Expands Assortment with Seven New Fragrances, Celebrates its First Anniversary

Retrieved on: 
Wednesday, February 28, 2024

NEW YORK, Feb. 28, 2024 /PRNewswire/ -- Fine'ry, the line of fragrances rooted in the craft of fine perfumery, announced the expansion of its collection of eau de parfums and body mists with the addition of seven new fragrances, exclusively available at Target. The launch marks the brand's first anniversary and further solidifies the brand's mission to democratize luxury fragrance.

Key Points: 
  • The launch marks the brand's first anniversary and further solidifies the brand's mission to democratize luxury fragrance.
  • "When developing the seven new Fine'ry scents, we were inspired by the latest trends and newest ingredients happening in fragrance.
  • We wanted to create more unique sensorial experiences – from decadent pistachio to exotic woods and comforting skin scents.
  • This fragrance evokes the wonder of a sun-drenched beach, sparkling turquoise waters, and the lush expanse of fig trees.

Being Frenshe Introduces Palo Santo Sage As The Newest Scent In Its Wellness Collection

Retrieved on: 
Tuesday, February 27, 2024

LOS ANGELES, Feb. 27, 2024 /PRNewswire/ -- Being Frenshe, an accessible wellness line by Ashley Tisdale, will introduce a new scent to their self-care focused collection, Present & Grounded: Palo Santo Sage. This will be the brand's first new scent range added to the collection since launch in 2022.

Key Points: 
  • LOS ANGELES, Feb. 27, 2024 /PRNewswire/ -- Being Frenshe, an accessible wellness line by Ashley Tisdale, will introduce a new scent to their self-care focused collection, Present & Grounded: Palo Santo Sage.
  • The scent of Palo Santo Sage promotes connection by transporting you to the feeling of being rooted in nature and at peace.
  • "After the success of the Being Frenshe launch in 2022, we are thrilled to be expanding the scent range with Palo Santo Sage.
  • The new Palo Santo Sage collection features 7 new SKUs, ranging in price from $10.99 to $29.99.