National Basketball Association

ZK International's Subsidiary xSigma Announces NFTs Launches for NBA Players Dwight Howard and Michael Beasley on the xSigma NFT Marketplace, while the industry sales surpassed $1 billion in Q1 2021

Thursday, April 15, 2021 - 2:13pm

Professional NBA players Dwight Howard of the Philadelphia 76ers and Michael Beasley of the Los Angeles Lakers will launch their NFTs exclusively on the xSigma Marketplace.\nThe sales will take place in the early summer of 2021 on the xSigma NFT Marketplace.

Key Points: 
  • Professional NBA players Dwight Howard of the Philadelphia 76ers and Michael Beasley of the Los Angeles Lakers will launch their NFTs exclusively on the xSigma Marketplace.\nThe sales will take place in the early summer of 2021 on the xSigma NFT Marketplace.
  • Partnering with the athletes, xSigma will create the NFTs for them and host sales on the NFT Marketplace.
  • While Bitcoin reached its all-time-high of $64,000, the cumulative NFT sales has surpassed $1.1 billion in the first quarter of 2021, according to Messari.
  • More celebrities are joining the NFTs space, which xSigma believes, is a good sign of mass adoption of the technology.

OTE Hires NCAA Champion Coach Kevin Ollie

Monday, April 12, 2021 - 1:30pm

b'NEW YORK, April 12, 2021 /PRNewswire-PRWeb/ -- OTE ( Overtime Elite ) announced today that NCAA Championship coach and 13-year NBA veteran Kevin Ollie has been named as Head Coach and Director of Player Development of the transformative new basketball league.

Key Points: 
  • b'NEW YORK, April 12, 2021 /PRNewswire-PRWeb/ -- OTE ( Overtime Elite ) announced today that NCAA Championship coach and 13-year NBA veteran Kevin Ollie has been named as Head Coach and Director of Player Development of the transformative new basketball league.
  • OTE, which was first announced last month, offers the world\'s most talented young basketball players a better pathway to becoming professional athletes.
  • Ollie will coach in the league\'s inaugural season, which begins in September.\n"There is no better fit as coach for what we\'re trying to accomplish than Kevin Ollie," said OTE Commissioner and President Aaron Ryan.
  • "Kevin\'s resume speaks for itself, highlighted by a 13-year NBA playing career and winning NCAA championships as both a head and assistant coach.

Steve Nash Joins BioSteel as Newest Ambassador Partner

Thursday, April 8, 2021 - 2:30pm

NEW YORK, April 8, 2021 /PRNewswire/ -BioSteel today announced a multi-year deal with Brooklyn Nets coach and two-time MVP Steve Nash.

Key Points: 
  • NEW YORK, April 8, 2021 /PRNewswire/ -BioSteel today announced a multi-year deal with Brooklyn Nets coach and two-time MVP Steve Nash.
  • The partnership with BioSteel makes Nash the latest addition to the brand's impressive athlete and ambassador line-up including Luka Doncic and Patrick Mahomes.
  • The endorsement deal with BioSteel came about naturally for Nash, who is currently leading the first place Brooklyn Nets team.
  • Nash joins a growing list of top tier athletes and ambassadors who were consumers of the brand prior to being formally endorsed by BioSteel.

Miami Heat’s Duncan Robinson Partners with Ballogy

Thursday, April 8, 2021 - 1:26pm
Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20210408005509/en/
    Im excited to help the next generation of basketball players reach their potential, said Duncan Robinson.
  • Duncan Robinson is a player who had to prove himself at the most vital times in his career before moving onto the next stage of his basketball journey.
  • Duncan has faced and overcome so many challenges during his unlikely journey to the NBA, said Todd Young, Founder and CEO of Ballogy.
  • Ballogy introduced the Ballogy Skills Assessment (BSA), the result of extensive research and feedback gathered from middle school, high school, and college level coaches and athletes.

Pepsi Stronger Together, Shaquille O'Neal And The CTG Foundation Announce New Law Enforcement Training Efforts Across Atlanta

Wednesday, April 7, 2021 - 5:17pm

"It has been wonderful to be involved with Pepsi Stronger Together to help enrich communities around the country," said Shaquille O'Neal.

Key Points: 
  • "It has been wonderful to be involved with Pepsi Stronger Together to help enrich communities around the country," said Shaquille O'Neal.
  • "As a resident and Director of Community Relations of Henry County, I care deeply for the Atlanta community.
  • "Pepsi Stronger Together is proud to be back in Atlanta today with Shaq and The CTG Foundation announcing new efforts to expand law enforcement training and provide tools for working within the community,"said Derek Lewis, President, South Division, PepsiCo Beverages North America.
  • The Close the Gap Foundation (CTG) is a 501(c)(3) nonprofit focused on three pillars to support communities across the country youth mentorship, law enforcement training and domestic abuse support.

NBA And CLEAR Announce Partnership, Making Health Pass Technology Available To Teams For Secure In-Arena COVID-19 Screenings

Wednesday, April 7, 2021 - 2:00pm

NEW YORK, April 7, 2021 /PRNewswire/ -- Today, the National Basketball Association (NBA) and CLEAR, the secure identity company, announced a partnership that will make CLEAR's Health Pass technology available to NBA teams for COVID-19 health screenings in their arenas.

Key Points: 
  • NEW YORK, April 7, 2021 /PRNewswire/ -- Today, the National Basketball Association (NBA) and CLEAR, the secure identity company, announced a partnership that will make CLEAR's Health Pass technology available to NBA teams for COVID-19 health screenings in their arenas.
  • CLEAR's Health Pass allows fans to securely access and verify their health information prior to entering an arena.
  • Additionally, as COVID-19 vaccines continue to be administered across the country, CLEAR's Health Pass will soon offer the ability to link an individual's vaccination records to their Health Pass account.
  • NBA Digital's assets include NBA TV, NBA.com, the NBA App and NBA League Pass.

LEAD1 Announces NIL Institutional Publication with Hackney Publications

Wednesday, March 31, 2021 - 3:00pm

The "LEAD1 NIL Institutional Report," which will launch at some point later this year, will feature exclusive articles from subject matter experts and leading NIL companies on the most relevant NIL institutional topics.

Key Points: 
  • The "LEAD1 NIL Institutional Report," which will launch at some point later this year, will feature exclusive articles from subject matter experts and leading NIL companies on the most relevant NIL institutional topics.
  • The LEAD1 NIL Institutional Report, which will be published on LEAD1's website as a member exclusive benefit, will provide expertise to athletic departments on various NIL-related institutional topics including legal, tax, accounting, social media, and other ancillary NIL categories.
  • "We are thrilled to announce the LEAD1 NIL Institutional Report," said President & CEO of LEAD1, Tom McMillen.
  • "We are honored to be working with LEAD1 on this incredibly important publication," said Holt Hackney, the founder and publisher of Hackney Publications.

Celtics and Sun Life wrap first fully virtual Fit to Win youth fitness program with Semi Ojeleye

Wednesday, March 31, 2021 - 1:52pm

This year, to reach more children and maintain safety amid the pandemic, the program shifted to an entirely virtual format.

Key Points: 
  • This year, to reach more children and maintain safety amid the pandemic, the program shifted to an entirely virtual format.
  • "We are thrilled we could transition to the virtual setting to continue reaching kids and making them feel enthusiastic about health and fitness."
  • During the finale event yesterday, the kids were treated to an exclusive virtual tour of the Celtics' practice facility, the Auerbach Center, and then heard from Celtics power-forward Semi Ojeleye, who talked about commitment to health and fitness.
  • Nearly 450 Sun Life employees took on the Fit to Win challenge as well, tracking their results and sharing their experiences with colleagues.

Sports fan-investor owns a unique digital asset highlighting one of Magic Johnson's most impressive NBA records.

Monday, March 29, 2021 - 2:00am

"While I certainly rely on the eye-test to judge a player's performance, statistics are a critical part of basketball.

Key Points: 
  • "While I certainly rely on the eye-test to judge a player's performance, statistics are a critical part of basketball.
  • At the end of the day, no matter what you think of a player's game: numbers don't lie," Lawton says.
  • Magic collected a total of 632 assists over a 44 consecutive game span during the 1983-84 season; it's an NBA record.
  • Duane Lawton is a freelance writer, researcher, brandable domain investor and a fan of both 90's NBA and hip-hop.

Brian Grant Foundation Celebrates Teamwork for Parkinson's Awareness Month

Monday, March 15, 2021 - 12:00pm

15, 2021 /PRNewswire-PRWeb/ -- Brian Grant Foundation (BGF) is hosting a series of events focused on building teams to improve the quality of life for people living with Parkinson's disease.

Key Points: 
  • 15, 2021 /PRNewswire-PRWeb/ -- Brian Grant Foundation (BGF) is hosting a series of events focused on building teams to improve the quality of life for people living with Parkinson's disease.
  • The events kick off in April for Parkinson's Awareness Month, leading up to a livestream gala with BGF's founder, Brian Grant, on May 12, 2021 at 6pm PST.
  • To further highlight teamwork, on April 6, 2021 Brian Grant releases a new memoir titled Rebound: Soaring in the NBA, Battling Parkinson's and Finding What Really Matters.
  • BGF's teambuilding events lead up to a livestream "Shake It Till We Make It" gala with founder Brian Grant, who is living with Parkinson's.