ANA'S ENGAGE RESPONSIBLY LAUNCHES AD AND EDUCATION CAMPAIGN TO FIGHT ONLINE HATE
NEW YORK, Nov. 2, 2023 /PRNewswire/ -- ANA's Engage Responsibly (ER) launched a new advertising and education campaign designed to elevate brand and consumer awareness to stop the proliferation of online hate.
- NEW YORK, Nov. 2, 2023 /PRNewswire/ -- ANA's Engage Responsibly (ER) launched a new advertising and education campaign designed to elevate brand and consumer awareness to stop the proliferation of online hate.
- ANA's online hate campaign includes a brand activation kit to provide marketers with tools to promote ER and its mission.
- The videos follow the story of an LGBTQ+ young man impacted by online hate and serve as the heart of the campaign.
- A corresponding Engage Responsibly Brand Activation Kit provides turnkey ways for brands to activate Engage Responsibly assets—such as the campaign or educational programs—through their brand channels and organizations.