SMS Marketing Report Reveals Text Messaging as Dominant Method of Communication Among Consumers
The results provide an insightful look into how consumers interact with text messages in both their personal and business lives.
- The results provide an insightful look into how consumers interact with text messages in both their personal and business lives.
- The study revealed that 77% of users find text messaging helpful for staying in touch with friends and family.
- Additionally, 42% say text messaging is a good way to save time compared to phone or email.
- Moreover, 63% of respondents said text messaging was their go-to method for daily communication with people they know, and 50.4% said it was their most effective channel of communication for their business.