Toyoda Gosei Develops Radiator Grille for Sporty Vehicle Exterior

Toyoda Gosei Co., Ltd. (TOKYO:7282) has developed an automobile radiator grille that gives vehicles a sportier feel, using paint with a brilliant black luster that imparts a striking feeling of depth.

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Business Wire, Inc.Business Wire, Inc.
Retrieved on: 
Thursday, November 21, 2019
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Tags: 
Automotive Manufacturing, Manufacturing, Other Automotive, Aftermarket, Automotive, Grille, Ventilation
Geotags: 
Japan
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Summary
Key Points: 
  • Toyoda Gosei Co., Ltd. (TOKYO:7282) has developed an automobile radiator grille that gives vehicles a sportier feel, using paint with a brilliant black luster that imparts a striking feeling of depth.
  • In recent years it has developed radiator grilles and other exterior products with lustrous paint containing a metallic material that reflects light.
  • This produces a difference in brightness between the face surface and inner facet of the radiator grille that is forty percent higher than before.
  • Toyoda Gosei will continue to refine its decorative technology and develop products that contribute to attractive vehicle design.


Toyoda Gosei Co., Ltd. (TOKYO:7282) has developed an automobile radiator grille that gives vehicles a sportier feel, using paint with a brilliant black luster that imparts a striking feeling of depth. These grilles are used on the special edition LEXUS IS F-Sport model launched by Toyota Motor Corporation in October 2019.

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Radiator grille used on LEXUS IS F-Sport (Photo: Business Wire)

Radiator grille used on LEXUS IS F-Sport (Photo: Business Wire)

Toyoda Gosei strives to develop paint, plating and other decorative technology that will meet the diverse needs of its customers. In recent years it has developed radiator grilles and other exterior products with lustrous paint containing a metallic material that reflects light.

Control of light reflection by modifying the paint results in a more lustrous feeling while also emphasizing the shading in the inner facets of the product. This produces a difference in brightness between the face surface and inner facet of the radiator grille that is forty percent higher than before.

Toyoda Gosei will continue to refine its decorative technology and develop products that contribute to attractive vehicle design.

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