WASH Appoints New Chief Financial Officer and Chief Revenue Officer

WASH Multifamily Laundry Systems, North America’s leading laundry
service company, announced the appointment of two new C-suite executives
to its management team. Arthur J. (AJ) Long has joined WASH as chief
financial officer (CFO) and Andres de Armas has joined WASH as chief
revenue officer (CRO).

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Arthur J. Long has joined WASH Multifamily Laundry Systems as chief financial officer. (Photo: Business Wire)

“We’re extremely pleased that AJ and Andres are coming on board and
bringing their expertise to their respective roles as the company grows
and expands,” comments Jim Gimeson, CEO of WASH. “They both contribute
unique skill sets and in-depth experience that will be invaluable to the
WASH team and its customers.”

Long is an experienced senior executive with a proven track record of
achievement in the private equity space, having led rapidly growing
private and public companies. Prior to joining WASH, Long held several
executive leadership roles with companies such as Pricewaterhouse
Coopers, Mitchell International, Qualcomm Incorporated, Sprint
Corporation and General Dynamics. Most recently, he was Chief Financial
Officer at Kellermeyer Bergensons Services, the leading North American
provider of technology-enabled integrated facility management services.
Long has been CFO for several companies owned by leading private equity
firms including EQT Partners, GI Partners, GTCR, KKR, Providence Equity
Partners, Battery Ventures, Norwest Equity Partners, Boston Millennia
Partners and Aurora Capital Group. He also has an extensive capital
markets background and as CFO and Treasurer, has raised more than $17
billion for his previous companies in the debt and equity markets.

“I am pleased to join the WASH leadership team and excited to partner
with Jim and the WASH family including employees, vendors and
customers. I look forward to helping the company continue its proven
record of profitable growth built on a foundation of process discipline,
industry leading technology-enabled services, and service excellence,”
comments Long.

De Armas brings a depth of experience in sales, marketing, customer
care, Six Sigma and data analytics, as well as both B2B and B2C
experience to his new role as CRO at WASH. He began his career with GE’s
Manufacturing Management Program and quickly progressed through GE’s
sales organization, eventually leading the CT sales and marketing teams
for the Americas. He went on to serve in senior vice president positions
at Bank of America in both sales and customer analytics. In his most
recent role as SVP, sales, at ADT, de Armas was responsible for sales
direct to commercial, small business, and residential customers,
significantly improving sales productivity, net customer adds and
profitability.

“Joining WASH as CRO is a rewarding new chapter in my career,” de Armas
comments. “I’m looking forward to contributing my expertise and
knowledge to reinforce WASH’s leadership position within the multifamily
laundry services industry.”

About WASH

WASH introduces ease and convenience into the laundry experience with
their tech-forward solutions, expert management and top-of-the-line
equipment. A multinational company operating in 20 U.S. states and all
the Canadian provinces, WASH provides a variety of innovative laundry
solutions for multifamily, campus and on-premise laundry operations. It
is estimated that 7 million people do their laundry in a WASH facility.
WASH is a privately held company founded in 1947 and based in El
Segundo, Calif. You can learn more about how WASH is transforming
laundry at www.wash.com,
emailing [email protected]
or calling 800-421-6897, ext. 1600.

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