6 Ways To Reap Value From Product Design (Recorded Webinar: 11 April, 2019) - ResearchAndMarkets.com

The "6
Ways To Reap Value From Product Design" webinar has been added
to ResearchAndMarkets.com's offering.

Big data algorithms and analytics are shedding light on long-standing
innovation mysteries resulting from the 5-12 years between an innovation
investment and its ultimate results. Today, we are getting a much better
idea of the decisions that generate premium values and those that do not.

We have packaged our research into three one-hour programs.

The first program focused on seven design decisions that can be made in
product planning and early product creation to design-in more value.
This second program focuses on six decisions that can be made in late
design through early-commercialization to reap more value than
originally planned. The third program focuses on seven measures that
illustrate and assess the user quality, market quality, financial
viability, and financial results of great product designs.

The program focuses on opportunities to increase the value of products,
portfolios, and brands that have been robustly designed. We will discuss
six different opportunities, and quantify the size of the economic
opportunity for each. These opportunities all have double-digit
potential to increase revenues and profits, and single digit for market
cap. In some cases, incremental monies will be needed to realize the
augmentation potential of the design or design-leverage ability.

For each of these value creation opportunities, that occur in late
design through early commercialization, we will provide a bit of
history, describe how to put the opportunity into practice, provide
facts and figures on the size of the revenue, profit, market cap, or
cost savings potential, and offer our best thoughts on what lies ahead.

The Plus in this 7-6-7 Series program will discuss a dozen selected
awards and recognitions for good product design, as distinguished from
the multitude of award and recognition program categories existing today.

Bibliographic references are provided for the numerous cases and
examples we cite to enable all participants to further their
investigation on the subjects of specific interest, including: Journal
of Marketing (AMA), Forbes, Market Realist, Investopedia, Visions
(PDMA), Strategy& (PwC), Harvard Business Review, JOEM (Lippincott),
Research-Technology Management (IRI), McKinsey Quarterly, McKinsey
Global Institute, National Science Foundation (NSF), National Center for
Science and Engineering Statistics (NCSES), Medium, Scientific American,
Design Management Review (DMI), European Commission and
Knowledge@Wharton.

There will be two polls.

Key Topics Covered

NSF & NCSES Business Census On Product Design

6 Ways To Reap Full Value From Informed Product Design

• 1 - Digital Development Operations [Dev Ops]
• 2 - Digital Customer Experience [CX]
• 3 - Network Revenue Amplification
• 4 - Intellectual Asset Leverage
• 5 - Product Announcements
• 6 - Product Awards
• PLUS - A Dozen Major Global Awards For Product Designs

Financial Premiums Reaped From Great Product Design

For more information about this webinar visit https://www.researchandmarkets.com/r/y4mnb7

View source version on businesswire.com: https://www.businesswire.com/news/home/20190426005402/en/