Hilton Grand Vacations, Japan Airlines Announce an Expanded Partnership
Hilton Grand Vacations Inc. (NYSE:HGV) and Japan Airlines (JAL) today announced a comprehensive plan to develop new programs and services that capitalize on HGVs vacation ownership and JALs Hawaii flight experience.
Hilton
Grand Vacations Inc. (NYSE:HGV) and Japan Airlines (JAL) today
announced a comprehensive plan to develop new programs and services that
capitalize on HGV’s vacation ownership and JAL’s Hawaii flight
experience. These premium brands will work together to grow travel
between Japan and Hawaii, as well as broaden options for enhanced
vacation experiences in Hawaii.
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A press conference was held in Tokyo on March 29 to announce the agreement. Jeff Bernier, SVP, sales and marketing – Asia at Hilton Grand Vacations and Tetsuya Onuki, managing executive officer at Japan Airlines Co., Ltd., presented an overview of the new agreement and details on future programs. (Photo: Business Wire)
The expanded relationship between HGV – a leading vacation ownership
company with a strong global presence and resorts in both Hawaii and
Japan – and JAL – an international airline – is expected to provide an
elevated experience for travelers. This collaboration is in response to
the increasing needs of Japanese travelers seeking memorable vacation
experiences in Hawaii.
According to the Hawaii Tourism Authority, more than 1.5 million
Japanese visitors traveled to the Hawaiian Islands in 2018, making
Hawaii one of the leading vacation destinations among Japanese
travelers. Specifically, HGV-related travelers from Japan represented 8
percent and 16 percent of arrivals in Oahu and the Big Island of Hawaii,
respectively.
“We are excited to strengthen our partnership with Japan Airlines,” says
Jeff Bernier, senior vice president, sales and marketing – Asia.
“Through our collaborative efforts, we can further grow the Japan to
Hawaii market and offer our owners and our guests enhanced vacation
experiences, which can create lasting memories.”
Highlights of the collaboration include:
-
Joint program development (anticipated to launch in April 2019) to
provide current and prospective HGV members vacation products that
come with a JAL flight and provide JAL customers with programs to
experience HGV’s vacation lifestyle through its property portfolio. -
Development of a “Flight Ownership Program” to offer a variety of
status services for HGV members. This would be the first program of
its kind to launch in Japan.
This relationship also builds upon JAL’s new concept, “Style Yourself –
JAL Hawaii,” which leverages insights obtained during the company’s 65
years of experience serving customers between Japan and Hawaii. This
concept helps travelers customize their own enhanced vacations in
Hawaii, while focusing on nature, health and lifestyle.
HGV has nine vacation-ownership properties in Hawaii, with two newly
announced development projects underway. The company delivers vacation
experiences to more than 305,000 members globally and more than 61,000
members in Asia. HGV is considered an industry innovator and operates a
portfolio of high-quality, shared-ownership properties in highly desired
vacation and urban destinations.
Important Notice
Statements in this press release that are not historical facts may be
forward-looking statements. Words such as “will,” “anticipates,”
“believes,” “expects” “plans” and “intends” indicate a forward-looking
statement, although not all forward-looking statements include these
words. Forward-looking statements involve risks and uncertainties that
could cause actual results to be materially different.
About Hilton Grand Vacations Inc.
Hilton Grand Vacations Inc. (NYSE: HGV) is recognized as a leading
global timeshare company. With headquarters in Orlando, Florida, HGV
develops, markets and operates a system of brand-name, high-quality
vacation ownership resorts in select vacation destinations. The company
also manages and operates two innovative club membership programs:
Hilton Grand Vacations Club® and The Hilton Club®, providing exclusive
exchange, leisure travel and reservation services for more than 305,000
club members. For more information, visit http://www.hgv.com
and www.hiltongrandvacations.com.
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