Former GoPro Marketing Executive Paul Crandell Joins Xeal to Propel the EV Charging Industry

Crandell to lead marketing of Xeal's patented EV charging technology and ignite the industry forward

NEW YORK, May 17, 2023 /PRNewswire/ -- Xeal, a leading provider of electric vehicle (EV) charging technology, today announced Paul Crandell as its first Chief Marketing Officer. Crandell will spearhead Xeal's branding and marketing initiatives, further establishing Xeal as the most reliable EV charging solution for commercial and multifamily real estate.

"GoPro's phenomenal success was born out of passion, great technology and an unrivaled team. GoPro introduced a paradigm shift from camera limitations to a new way to capture life experiences," Crandell said. "Xeal's doing the same, only with a shift from central network limitations to a new way to stay connected with its self-reliant protocol that maintains all of the smart functions, while eliminating IT dependency, network downtime, and external constraints to ensure 100% reliability. Xeal's protocol brings the cloud back to earth to accelerate the future of sustainable, smart cities."

Bringing 25 years of marketing leadership experience to Xeal, along with his role in helping GoPro's IPO, Crandell's mission is to help scale Xeal into a household name, keeping brand consistency and function as a storyteller, sharing Xeal's innovation in EV charging, accelerating acceptance and promoting mass scale EV adoption.

"Paul's work at GoPro changed the way people think about camera products, and evolved our perception of how things are done into how things could be done. Similarly, Xeal's self-reliant protocol is reshaping connected EV charging infrastructure with a new status quo for reliability," said Zander Isaacson, CEO of Xeal. "Paul has an uncanny ability to see what is possible. That vision combined with his adventurous spirit to try the unknown will be an invaluable contribution to our team and in propelling Xeal and the broader EV industry forward."

Xeal's EV charging network relies on its self-reliant communication protocol which eliminates the need for an active connection to an external cloud server, while maintaining smart functions such as access control, metered payments, diagnostics, data reporting, and more. This breakthrough technology simplifies connected EV charging infrastructure while ensuring 100% reliability for drivers, and eliminating the need for any IT infrastructure or upgrades in the future, reducing capex and maximizing ROI for multifamily owners/operators.

Stefanie LaHart also joins the team as marketing director. LaHart has more than 15 years of marketing expertise, most recently at Envoy (EV mobility as an amenity), an EV carshare company that was recently acquired by Blink Charging. Her knowledge across electric vehicles and the multifamily industry will serve to further educate owners and operators.

About Xeal
Xeal is a hyper-growth, venture-backed technology startup headquartered in New York City. Xeal offers multifamily and commercial real estate owners and operators the ability to seamlessly install smart EV charging in their communities with little to no infrastructure upgrades. Clients manage these smart EV charging stations remotely through Xeal's dashboard, providing real-time data on charging sessions, energy management, access control, and revenue share. Xeal's driver app employs a token-based technology for EV drivers to gain reliable access to charging stations without relying on cellular or garage IT infrastructure. Through Apollo, a self-reliant communication protocol, building owners can remotely control and monitor smart charging stations through a bi-directional management channel between user smartphones and EV chargers to establish a more secure, reliable, and cost-effective way to stay connected. Xeal delivers an entirely self-sufficient smart charging experience for drivers, enabling 100% uptime guarantee, 50x faster processing speed, and a frictionless user experience. Experience Xeal's recent deployments here or visit www.xealenergy.com for more information.

Media Contact:   
LinnellTaylor Marketing
Darcey Leach
(303) 682-5005
[email protected]

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SOURCE Xeal