Melitta North America Strengthens Pour-Over™ Range with Release of the Café Euro Thermal Coffeemaker and Artisan Pour-Over™ Coffeemaker and Carafe Set
Melitta, the leader in coffee filtration and the brand synonymous with exceptional quality in all aspects of coffee and coffee preparation, has announced the release of its all-new Caf Euro Thermal Coffeemaker and Artisan Pour-Over Coffeemaker and Carafe Set.
Melitta, the leader in coffee filtration and the brand synonymous with
exceptional quality in all aspects of coffee and coffee preparation, has
announced the release of its all-new Café Euro Thermal Coffeemaker and
Artisan Pour-Over™ Coffeemaker and Carafe Set. Both releases complement
Melitta’s full range of industry-leading Pour-Over™ products, bringing
cutting-edge style to the classic brewing method.
The new releases come on the 111th anniversary of the brand
that started in 1908 when Melitta Bentz poked holes in the bottom of a
brass cup and lined it with a sheet of her son’s blotting paper to
create the world’s first Pour-Over™ coffeemaker. Melitta continues to be
a pioneer in Pour-Over™ design, with models that bring elegance and
style to any home while providing users with a simple, fast way to
hand-craft a rich coffee experience.
“Melitta was founded on the pursuit of one woman to enjoy a better cup
of coffee. We’re excited to build upon her legacy and continue to share
the benefits of Pour-Over brewing with consumers worldwide,” said Chris
Hillman, Vice President of Marketing. “As with all of our leading
Pour-Over™ products, we sought to blend function and design so consumers
can effortlessly brew handcrafted coffee in the comfort of their own
homes.”
The Café Euro Thermal Coffeemaker is the latest addition to Melitta’s
Heritage Series, which celebrates the brand’s rich and flavorful
history. The 10-cup / 1.25-liter Thermal Carafe and Pour-Over™
Coffeemaker set is updated from its original iconic design with a black
matte finish and enhanced functionality. A medium-size drip opening
provides a consistent brew and eliminates risk of bitterness while the
drip stop feature keeps countertops clean from messy stains. Full-height
ridges within the brewing cone provide optimal flavor extraction.
The Artisan Pour-Over™ Coffeemaker and Carafe Set echoes the handcrafted
tradition of Pour-Over™ brewing. A distinct texture surface on the
brewing cone reflects the individuality Pour-Over™ brewing offers. The
set allows users to brew directly into the white porcelain carafe for
elegant serving and includes a porcelain pour-over™ coffeemaker, 20 oz.
serving carafe with bamboo warming lid and bamboo stand for tabletop
placement.
Melitta’s Café Euro Thermal Coffeemaker will have an MSRP of $59.99
while the Artisan Pour-Over™ Coffeemaker and Carafe Set will have an
MSRP of $49.99. Both releases will be available at retailers nationwide
as well as online in Q4 2019.
To view Melitta’s full line of Pour-Over™ coffeemakers, coffee and paper
filters, and small-batch roasted coffees, visit melitta.com.
About Melitta North America
For more than 100 years, Melitta
has dedicated itself to providing the ultimate coffee experience with
its premium line of coffee, coffee filters and high-quality
coffeemakers, bringing European indulgence to life. The company was
founded in 1908 by Melitta Bentz, after receiving a patent for her
coffee filtering system consisting of a filter and filtration paper. The
filter system was the first to successfully remove coffee residue in the
brewing process, revolutionizing the way coffee was made. Melitta North
America, Inc., part of the privately held Melitta Group in Minden,
Germany, is headquartered in Clearwater, Florida. Melitta USA—a division
of Melitta North America—produces coffee and filters in North America
and markets the line in the U.S. For more information, visit www.melitta.com
and follow the flavor: @MelittaUSA on Facebook,
Instagram,
Twitter
and Pinterest.
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