IDC Tracker Forecast Sees Further Contraction for the Global PC and Tablet Markets with Commercial PC Demand Remaining the One Clear Opportunity

In a new International Data Corporation (IDC) forecast, the outlook for PCs and tablets continues to get worse. Worldwide PC and tablet shipments are forecast to decline 11.9% in 2022 with volumes shrinking to 456.8 million units, followed by a further decline in 2023. According to the IDC Worldwide Quarterly Personal Computing Device Tracker, traditional PCs will see shipments drop 5.6% to 281 million units in 2023 while tablets will decline 6.7% to 148 million units.

Despite the sharp decline, shipment volumes will remain above pre-pandemic levels although the market will continue to be challenged by macroeconomic headwinds, excess channel inventory, and high levels of saturation. While the PC market is expected to fare better than tablets with a compound annual growth rate (CAGR) of just over 1% expected over the five-year forecast, tablets are expected to have a CAGR of -1.7% over the same period.

"The reality is that both PC and tablet makers will struggle in the coming months as not only are volumes expected to decline, but so will average selling prices," said Jitesh Ubrani, research manager for IDC Mobility and Consumer Device Trackers. "Excess inventory in the very near term is already forcing OEMs and channels to heavily discount products and as long as the economic downturn continues, product mix will also shift from the premium segment to more mid-range products."

The on-going macroeconomic headwinds are impacting all segments of the market, but consumer is being hit the hardest. IDC did reduce its forecast for the consumer, education, and commercial markets in 2023, but is expecting a strong refresh cycle in commercial PCs as we head into 2024.

"Looking forward, the timing of the macroeconomic recovery could align nicely with other strong market drivers," noted Linn Huang, research vice president, Devices & Displays at IDC. "Windows 11 migration in conjunction with the next major education and home refresh cycles should propel growth from 2024 through the outer years of the forecast."

Notes:

- Some IDC estimates prior to financial earnings reports. Data for all companies are reported for calendar periods.

- Shipments include shipments to distribution channels or end users. OEM sales are counted under the company/brand under which they are sold.

- Traditional PCs include Desktops, Notebooks, and Workstations and do not include Tablets or x86 Servers.

- Public Sector denotes purchases made by schools and governments.

In addition to the table above, a graphic illustrating IDC's 2022-2026 personal computing device forecast by product category (traditional PCs and tablets) is available by viewing this press release on IDC.com.

IDC's Worldwide Quarterly Personal Computing Device Tracker gathers detailed market data in over 90 countries. The research includes historical and forecast trend analysis among other data.

For more information, or to subscribe to the research, please contact Kathy Nagamine at 650-350-6423 or [email protected].

About IDC Trackers

IDC Tracker products provide accurate and timely market size, company share, and forecasts for hundreds of technology markets from more than 100 countries around the globe. Using proprietary tools and research processes, IDC's Trackers are updated on a semiannual, quarterly, and monthly basis. Tracker results are delivered to clients in user-friendly Excel deliverables and on-line query tools.

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About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology, IT benchmarking and sourcing, and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly owned subsidiary of International Data Group (IDG), the world's leading tech media, data, and marketing services company. To learn more about IDC, please visit www.idc.com. Follow IDC on Twitter at @IDC and LinkedIn. Subscribe to the IDC Blog for industry news and insights.

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