Yogi Bear’s Jellystone Park Camp-Resorts Posts 10th Straight Year of Sales Growth
Yogi Bear's Jellystone Park Camp-Resorts in 2018 once again set a new all-time record for sales.
Yogi
Bear's Jellystone Park Camp-Resorts in 2018 once again set a new
all-time record for sales. System-wide revenues increased 6.1% over the
prior year to $125 million. It was the franchise company’s 10th
consecutive year of sales growth. Growth was primarily driven by
existing locations as same park revenues increased 5.7%
“Increases in the ancillary revenues generated at Jellystone Park
locations continued to be a key contributor to our growth,” said Jim
Westover, vice president of Sales and Product Development. “More and
more customers are selecting add-on experiences, ranging from character
interactions to golf cart rentals, via our reservations systems before
they even begin their stay.”
Westover noted that Jellystone Park created the family camping and
entertainment concept 50 years ago, but continues to be recognized as
one of the nation’s best franchises. “We’re incredibly proud of the
successes we and our franchisees have enjoyed over the past decade,”
added Westover. “The national franchising honors that we recently
received prove that we’re poised for even more success in the future.”
In January, Entrepreneur magazine ranked Jellystone Park among
the nation’s top franchise opportunities and first in its category.
Jellystone Park was ranked No. 202 on Entrepreneur’s Franchise
500 list, up 63 slots from the prior year, thanks to the company’s
growth, innovation, and franchisee satisfaction.
That same month, Franchise Business Review named Jellystone Park
to its Top 200 franchise list based on franchisees’ responses to
questions regarding their financial performance, how they rate the
franchise’s long-term growth opportunities, and their willingness to “do
it again.”
About Yogi Bear’s Jellystone Park Camp-Resorts
Celebrating its 50th anniversary this year, Yogi Bear’s
Jellystone Park is the nation’s leading family camping destination,
famous for providing guests with amenities such as pools, water slides
and splash-grounds; activities including jumping pillows, mini golf, and
pedal carts; and fun-filled theme weekends such as Chocolate Lovers
Weekend and Halloween Spooktacular Weekends. Jellystone Park guests can
choose from a variety of accommodations, including premium cabins and
yurts, as well as deluxe RV sites and traditional tenting campsites.
There are more than 80 Jellystone Parks in the U.S. and Canada. Visit www.jellystonefranchise.com
for details.
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