SONIC Gives Pups Something to Crave with New Dog Merchand Wag Cup Treats

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From Cherry Limeade costumes to plush Corn Dog chew toys, the SONIC Wag Shop collection provides the perfect excuse for fans to match their furry pals with their favorite SONIC menu items for Howl-o-Ween and beyond.

Metadata
Provider: 
Business Wire, Inc.Business Wire, Inc.
Retrieved on: 
Monday, October 3, 2022
Information
Tags: 
Women, Restaurant, Bar, Pets, Men, Family, Food, Beverage, Consumer, Retail, PETS, Human, Lunch, SONIC, Learning, Parent, Multimedia, Corn dog, Tot, Integration, Breakfast, Halloween, Restaurant, Carhop, Working dog, Lemonade, Inspire Brands, Dog, Video game console, Fast food, Limeade
Geotags: 
OKLAHOMA, UNITED STATES, NORTH AMERICA
⚠ generated by AI ↴
Organisation: 
SONIC® DRIVE-IN
Summary
Key Points: 
  • From Cherry Limeade costumes to plush Corn Dog chew toys, the SONIC Wag Shop collection provides the perfect excuse for fans to match their furry pals with their favorite SONIC menu items for Howl-o-Ween and beyond.
  • Bandanas are available in three different patterns with SONIC-inspired phrases: Bone Appetot, Sip, Sit, SONIC and Will Sit for SONIC.
  • The new Wag Shop collection lets fans show off their love of SONIC and their pets, and trips to SONIC are even sweeter when you can reward your pups with a special Wag Cup treat.
  • **100% of SONIC Wag Shop merchandise net proceeds benefit the SONIC Foundation, a division of the Inspire Brands Foundation.


SONIC guests and their canine friends have something to bark about this October! Today, SONIC® Drive-In will launch a special, limited-time collection of SONIC-inspired merch for dogs and their two-legged companions on SonicSwagShop.com. From Cherry Limeade costumes to plush Corn Dog chew toys, the SONIC® Wag Shop collection provides the perfect excuse for fans to match their furry pals with their favorite SONIC menu items for Howl-o-Ween and beyond. The SONIC Wag Shop collection will go live today starting at 11 a.m. ET, so be sure to grab something for your favorite pup soon as quantities are limited!

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20221003005170/en/

SONIC Wag Shop. (Photo: Business Wire)

SONIC Wag Shop. (Photo: Business Wire)

The SONIC Wag Shop is a one-stop shop for all SONIC-loving pet parents, whether you’re driving into SONIC on the way to the pumpkin patch or dressing up for Halloween parties and trick-or-treating.

  • Costumes: Need a Halloween costume for your pet? Dress them up as a SONIC Hot Dog or your favorite Limeade complete with a hat disguised as a cherry on top.
  • Toys: Your dog no longer has to stare enviously at your SONIC meal, as they can now enjoy plush versions of SONIC fan-favorites including the iconic Corn Dogs, Tots and Limeades.
  • Bandanas: Looking for a perfect doggy accessory? Bandanas are available in three different patterns with SONIC-inspired phrases: ‘Bone Appetot’, ‘Sip, Sit, SONIC’ and ‘Will Sit for SONIC.’ They also fit humans in case you want to match your best bud!
  • Hats: Snag a blue SONIC trucker hat designed with all the best kinds of dogs - corn dogs, hot dogs, and puppy dogs.

If the new Wag Shop collection wasn’t enough to get your four-legged co-pilot excited, SONIC is also offering a special surprise for dogs when they visit the drive-in. This month, you can get a free Wag Cup treat with any SONIC App purchase!* Whether you’re rewarding yourself after finishing a long walk, enjoying a delectable lunch or out for an afternoon pick-me-up, your furry friend can enjoy this sweet whipped topping snack!

“Guests have been bringing furry friends along on their drive-in visits for decades,” said Kim Lewis, Vice President of Integrated Marketing for SONIC. “The new Wag Shop collection lets fans show off their love of SONIC and their pets, and trips to SONIC are even sweeter when you can reward your pups with a special Wag Cup treat.”

SONIC Wag Shop merch is available at SonicSwagShop.com while supplies last. For every Wag Shop merchandise purchase, 100% of proceeds will be donated to provide much-needed supplies and learning resources to public schools across the communities SONIC serves.**

*See App for details. Mobile ordering available only at select locations; hours may vary.

**100% of SONIC Wag Shop merchandise net proceeds benefit the SONIC Foundation, a division of the Inspire Brands Foundation. For more information about the SONIC Foundation, visit foundation.inspirebrands.com.

About SONIC® Drive-In

SONIC, founded in 1953, is the largest drive-in restaurant brand in the United States with more than 3,500 restaurants in 46 states. Served by iconic Carhops, the drive-in’s expansive, award-winning menu offers unique, breakfast, lunch, dinner, snack and drink options for the whole family. SONIC is part of the Inspire Brands family of restaurants. For more information, visit SonicDriveIn.com and InspireBrands.com.

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Copyright Business Wire 2022