Global Frozen Potato Products Market Outlook to 2027 - by Product Type, Potato Product Type, Freezing Technique, End-user, Sales Channel and Region - ResearchAndMarkets.com

The "Global Frozen Potato Products Market Outlook, 2027" report has been added to ResearchAndMarkets.com's offering.

This report provides a detailed insight into the historical and forecasted analysis of global frozen potato products, including the top profile companies. Globally the consumers are getting more and more attracted to convenient meals, frequent small meals, on-the-go meals, etc. Frozen or processed potato has been viewed as one of the largest revenue generators among all the other frozen foods products.

Companies Mentioned

• General Mills Inc.
• Kraft Heinz Company
• McCain Foods Limited
• Kellogg Company
• Nomad foods
• Al Kabeer group

This market has crossed the revenue of USD 50 Billion in 2021. The North America and Asia-Pacific region then follow it, which is listed in the top three highest revenue generators. Furthermore, the revenue generation has been equally assisted by the expansion of foodservice outlets, fast-food chains, etc.

The major factors fueling the market are changing consumer taste preferences and growing demand for processed food and the availability of numerous product variants. Also, the growing demand for frozen potatoes in the snack category due to the rising preference for convenience food or on-the-go light snacks is projected to propel the market growth over the forecast period.

Growing population base all around the globe is one of the major factor fostering the growth of the market. With the rising population, there is a subsequent rise in the demand and consumption of food items and cultivation of food crops and grains. Moreover, potato is a highly consumed food items in countries such as India, Pakistan, Bangladesh and others. The availability of various forms of frozen potatoes such as French- fries, hash brown, shapes, mashed sweet potatoes, and others has increased its popularity among the consumers.

The frozen potato product consumption has majorly increased because of the attraction towards the fast-food segment, expansion of quick-service restaurants, etc.

However, factors such as improved packaging formats, high-end manufacturing equipment with an increase in investment, and the emergence of new players in this dynamic market will lead the market to grow big. Frozen potato contains different vitamins and nutrients in natural preserved form and has a long shelf life. It also contains vitamin B6, fiber, magnesium, and antioxidants. Frozen potato is made from processing fresh potato with the help of advanced machinery at a very low temperature.

Moreover, an increasing population from emerging economies such as India, China, and Japan provides a broad consumer base for the frozen potato market in Asia-Pacific. Consumers in developed and developing Asian countries such as Australia, China, and India are engaged in their professional lives; therefore, they are gradually shifting their preference toward convenience food, which reduces their cooking time and provides them instant food.

Thus, increasingly busy urban lifestyles in Asia-Pacific have resulted in consumers opting for convenient food that does not expend time for cooking or preparation. The rising preference for ready-to-eat meals is fueling the growth of the frozen potato market. The majority of the frozen potato companies have a very short supply chain, and they deliver the produce almost regularly to convenience stores and supermarkets, including Walmart and Whole Foods. Retail stores such as hypermarkets and supermarkets have high customer traffic. Therefore, companies distribute their products through different retail channels to enhance sales.

Rising expenditure for research and development proficiencies especially in the developed and developing economies will further create lucrative market growth opportunities. Research and development proficiencies being conducted to study the nutritional composition of potatoes is also bolstering the market growth rate. Additionally, rising personal disposable income, introduction of new flavor and products and rising demand of processed potato along with availability of various products will further expand the market's growth rate in the future.

Nowadays, consumers have become more health conscious and increasingly getting aware about the benefits of potato based products. Potato-based foods are high in fiber, which helps customers maintain a healthy weight by lowering cholesterol and blood sugar levels. Plant-based cuisine is creating buzz around the world. Over the last few years, at least 2% of the global population has been identified as vegan, according to the Vegan Society. This is partly due to the increasing public awareness regarding animal welfare issues.

Key Topics Covered:

1. Executive Summary

2. Report Methodology

3. Market Structure

3.1. Market Considerate

3.2. Market Definition

4. Economic /Demographic Snapshot

5. Global Frozen Food Market Outlook

5.1. Market Size By Value

5.2. Global Frozen Potato Market Outlook

5.3. Global Frozen Fruits & Vegetables Market Outlook

5.4. Global Frozen Ready Meals Market Outlook

5.5. Global Frozen Meat & Poultry Market Outlook

5.6. Global Frozen Fish/Seafood Market Outlook

5.7. Market Share

5.7.1. By Region

5.7.2. By Company

5.7.3. By Product Type

5.7.4. By Potato Product Type

5.7.5. By Freezing Technique

5.7.6. By End User

5.7.7. By Sales Channel

6. North America Frozen Potato Products Market Outlook

7. Europe Frozen Potato Products Market Outlook

8. Asia-Pacific Frozen Potato Products Market Outlook

9. Latin America Frozen Potato Products Market Outlook

10. Middle East Frozen Potato Products Market Outlook

11. Africa Frozen Potato Products Market Outlook

12. Policy and Regulatory

13. Market Dynamics

13.1. Market Drivers

13.2. Market Challenges

14. Market Trends and Developments

15. Competitive Landscape

16. Strategic Recommendations

17. Disclaimer

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View source version on businesswire.com: https://www.businesswire.com/news/home/20220921005792/en/