Southeastern Grocers Pumps $262,000 into American Heart Association’s Life-Saving Programs

In support of American Heart Month, Southeastern Grocers Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie stores, is proud to announce the donation of $262,000 to the American Heart Association (AHA) to continue the fight against heart disease and stroke.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20220223006357/en/

American Heart Association representatives joined Winn-Dixie associates during the Life Is Why Community Donation Program held in all stores during American Heart Month. (Photo: Business Wire)

During the AHA’s Life Is Why™ campaign, generous Fresco y Más, Harveys Supermarket and Winn-Dixie customers and associates rounded up their grocery purchase to the nearest dollar or made a donation of their choice at the register to protect the health of local individuals and communities while honoring their reasons to live healthier, longer lives. Each cent raised during the recent program will support the organization’s research for new treatments, programs and services for survivors and their families.

Raymond Rhee, Chief People Officer for Southeastern Grocers, said, “Our customers and associates are the heart of our communities, and we want to thank them for their generous contributions to the American Heart Association. Our continued collaboration with AHA demonstrates how we care passionately about the health and well-being of the neighbors we serve every day, and this gift will support the vital research, education and programs to help safeguard our customers, our associates and their loved ones.”

The Life Is Why campaign encourages individuals to Reclaim Their Rhythm by creating healthy habits that work best for their life, to give them the best chance at life. AHA’s essential programs and research will help save and improve the lives of individuals in their local communities and support the organization’s priority issues which impact heart disease and stroke risk factors including tobacco use and vaping, high blood pressure and nutrition insecurity, as well as mental resilience and effects of COVID-19.

Over the past five years, Southeastern Grocers has donated nearly $1.5 million to AHA with the help of their generous customers and associates.

About Southeastern Grocers

Southeastern Grocers Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is one of the largest conventional supermarket companies in the U.S. SEG grocery stores, liquor stores and in-store pharmacies serve communities throughout the five southeastern states of Alabama, Florida, Georgia, Louisiana and Mississippi. Fresco y Más, Harveys Supermarket and Winn-Dixie are well-known and well-respected regional brands with deep heritages, strong neighborhood ties, proud histories of giving back, talented and caring associates and strong commitments to providing the best possible quality and value to customers. For more information, visit www.frescoymas.com, www.harveyssupermarkets.com and www.winndixie.com.

About the American Heart Association

The American Heart Association is a relentless force for a world of longer, healthier lives. We are dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations, and powered by millions of volunteers, we fund innovative research, advocate for the public’s health and share lifesaving resources. The Dallas-based organization has been a leading source of health information for nearly a century. Connect with us on heart.org, Facebook, Twitter or by calling 1-800-AHA-USA1.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220223006357/en/