Text Analytics Market Size by Deployment and by Geography | Industry Analysis Report, Regional Outlook, Growth Potential, Competitive Market Share & Forecast, 2020 – 2024 | Technavio

The text analytics market is expected to grow by USD 8.77 billion, progressing at a CAGR of over 20% during the forecast period.

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The rising need to improve business efficiency is one of the major factors propelling market growth.

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Text Analytics Market: Deployment Landscape

Cloud-based platforms are gaining popularity among end-users because of their cost-effectivity when compared with the on-premise model. The cloud-based model is beneficial for SMEs as it allows them to streamline and automate their daily operations in an efficient manner, reduce errors, and lower operational costs. As a result, the text analytics market growth by the cloud-based segment has been substantial. The growth rate of the cloud-based market segment is expected to be faster compared with the on-premise market segment over the forecast period.

Text Analytics Market: Geographic Landscape

The rising adoption of advanced technologies in end-user sectors such as telecommunications, BFSI, healthcare, travel and tourism, and retail is contributing to the text analytics market share growth in APAC. The rising penetration of smart mobile devices and improvements in network connectivity are some of the other factors contributing to market growth. Over 33% of the overall market’s growth will originate from APAC during the forecast period. China, India, Japan, Singapore, and Australia are the key markets for text analytics in the region. The market growth rate in this region will be the highest than that of other geographies during the forecast period.

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Companies Covered:

• Alphabet Inc.
• Clarabridge Inc.
• International Business Machines Corp.
• Lexalytics Inc.
• Microsoft Corp.
• NICE Ltd.
• Open Text Corp.
• Oracle Corp.
• SAP SE
• SAS Institute Inc.

What our reports offer:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers market data for 2019, 2020, until 2024
• Market trends (drivers, opportunities, threats, challenges, investment opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Technavio suggests three forecast scenarios (optimistic, probable, and pessimistic) considering the impact of COVID-19. Technavio’s in-depth research has direct and indirect COVID-19 impacted market research reports.

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Key Topics Covered:

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

• 2.1 Preface
• 2.2 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

• Market ecosystem
• Market characteristics
• Value chain analysis
• Market segmentation analysis

PART 04: MARKET SIZING

• Market definition
• Market sizing 2019
• Market outlook
• Market size and forecast 2019-2024

PART 05: FIVE FORCES ANALYSIS

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

PART 06: MARKET SEGMENTATION BY DEPLOYMENT

• Market segmentation by deployment
• Comparison by deployment
• Cloud-based - Market size and forecast 2019-2024
• On-premise - Market size and forecast 2019-2024
• Market opportunity by deployment

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

• Geographic segmentation
• Geographic comparison
• Europe - Market size and forecast 2019-2024
• North America - Market size and forecast 2019-2024
• APAC - Market size and forecast 2019-2024
• MEA - Market size and forecast 2019-2024
• South America - Market size and forecast 2019-2024
• Key leading countries
• Market opportunity

PART 09: DECISION FRAMEWORK

PART 10: DRIVERS AND CHALLENGES

• Market drivers
• Market challenges

PART 11: MARKET TRENDS

• Emergence of AI and big data in text analytics
• Emergence of advanced text analytical tools
• High utilization of social media
• Evolution of programmatic advertisement buying

PART 12: VENDOR LANDSCAPE

• Overview
• Landscape disruption
• Competitive scenario

PART 13: VENDOR ANALYSIS

• Vendors covered
• Vendor classification
• Market positioning of vendors
• Alphabet Inc.
• Clarabridge Inc.
• International Business Machines Corp.
• Lexalytics Inc.
• Microsoft Corp.
• NICE Ltd.
• Open Text Corp.
• Oracle Corp.
• SAP SE
• SAS Institute Inc.

PART 14: APPENDIX

• Research methodology
• List of abbreviations
• Definition of market positioning of vendors

PART 15: EXPLORE TECHNAVIO

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