Global Player Tracking Market (2020 to 2025) - Growth, Trends, and Forecasts - ResearchAndMarkets.com
Owing to the increasing demand for monitoring and tracking data of players, the number of wearable devices in the sports market is increasing.
The "Player Tracking Market - Growth, Trends, and Forecasts (2020 - 2025)" report has been added to ResearchAndMarkets.com's offering.
The player tracking market is expected to register a CAGR of 24.9% during the forecast period, 2020-2025. The increasing demand for customized fitness activity for different players is one of the major factors driving the market.
Companies Mentioned
- Zebra Technologies
- Catapult Group International Ltd
- Stats LLC
- ChyronHego Corporation
- KINEXON GmbH
- Polar Electro Oy
- Johan Sports LLC
- Xampion (Progda Oy)
- PlayGineering Systems Ltd
- Advanced Sports Analytics
- Sonda Sports Ltd
Key Market Trends
Wearable Devices Offers Potential Growth
Owing to the increasing demand for monitoring and tracking data of players, the number of wearable devices in the sports market is increasing. Consequently, a significant quantity of data related to the players and team is generated, primarily used to gain insights on player performance and fitness variables, such as heartbeats, speed, and acceleration. By incorporating these wearable technologies, player performance during matches, events, practice, and training sessions can be improved, and the team's strategies and performance statistics can be gathered.
- Therefore, with the data collected through wearables devices, such as shoes and wristbands, it helps coaches plan and observe training, thereby, locating potential development areas. For instance, in September 2019, OrsaSport partnered with the Xampion, which was likely to help coaches at OrsaSport improve players' kick techniques in football.
- Moreover, wearables help in injury prevention. For instance, in January 2019, Impression Healthcare Ltd partnered with Force Impact Technologies Inc. to distribute Force's clinically-validated smart mouthguard, FiTGuard, which helps in detecting athlete head impact in sports.
- Additionally, the increasing number of sports leagues, such as Indian Premier League or Hockey League, is attracting global players and fans to the region. Furthermore, Japan is hosting Olympics 2020. Thus, the use of wearable player tracking technology among the team, to gain a competitive advantage, may provide a huge opportunity for the market during the forecast period.
North America is Expected to Occupy Significant Market Share
North America is home to numerous sports, such as soccer, rugby, hockey, basketball, baseball, and various sports leagues. American football is one of the most popular sports in the United States. This sport attracts millions of people from across American society, whether its high school football, college sports, or professional football. Additionally, basketball is one of the most popular sports in the United States after football and baseball.
- The United States is expected to lead market growth in the region, owing to the growing adoption of player-tracking solutions and services by the country's sports industry.
- Prominent vendors, such as Zebra Technologies Corporation, ChyronHego Corporation, and STATS Perform, are headquartered in the country, contributing to the growth of the market. The associations, such as National Football League (NFL), National Basketball League (NBL), and National Hockey League (NHL), are spending heavily on the robust player tracking systems to analyze and track player performance and health. These associations partner with vendors in the market studied for player tracking solutions and services, thereby, driving the market growth. Additionally, it helps associations and team management in tracking fraudulent activities during the game.
- For instance, in February 2019, STATS Perform, the vendor in sports data and intelligence, and the Orlando Magic, a basketball team, announced a deal that secures the Magic as the only NBA team with access to AutoSTATS, a new AI technology. The Magic would use tracking data produced by AutoSTATS to analyze collegiate players and enhance evaluation and decisions for the NBA draft.
- AutoSTATS provides comprehensive player-tracking data directly from video through patented AI and computer vision technology. This new technology gives the Magic exclusive access to the college tracking data currently unavailable at this scale, owing to the limited use of in-venue tracking systems. Orlando Magic is one of the first NBA teams to leverage AutoSTATS and AI-powered player-tracking technology for scalable applications.
Key Topics Covered:
1 INTRODUCTION
1.1 Study Assumptions
1.2 Scope of the Study
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Technological Advancements in Wearable Sports Devices
4.3 Market Restraints
4.3.1 Limited Budget for Sports in Developing Countries
4.4 Industry Value Chain Analysis
4.5 Industry Attractiveness - Porter's Five Forces Analysis
5 MARKET SEGMENTATION
5.1 By Type
5.1.1 Solution
5.1.2 Services
5.2 By End User
5.2.1 Individual Sports
5.2.2 Team Sports
5.3 By Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.2 Europe
5.3.2.1 United Kingdom
5.3.2.2 Germany
5.3.2.3 France
5.3.2.4 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 China
5.3.3.2 India
5.3.3.3 Japan
5.3.3.4 Rest of Asia-Pacific
5.3.4 Rest of the World
6 COMPETITIVE LANDSCAPE
6.1 Company Profiles
7 INVESTMENT ANALYSIS
8 MARKET OPPORTUNITIES AND FUTURE TRENDS
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