IndyCar

Motorsport Athlete Endorsement Deals Increase 40% Year-Over-Year

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목요일, 5월 4, 2023

STAMFORD, Conn., May 4, 2023 /PRNewswire/ -- SponsorUnited, the leading global sports and entertainment intelligence platform tracking 1.1 million sponsorships and endorsements for 250,000 brands and properties across sports, media, music and entertainment, today released its 2022-23 Motorsports Marketing Partnerships Report, analyzing over 4,200 brands, 200 athletes and 3,000 social posts in Motorsports, which consists of NASCAR Teams, NASCAR Tracks, Indycar, Formula 1 (F1), Formula E, and MotoGP.

Key Points: 
  • Racing series, track and athlete sponsorships are continuing to rise, with over 4,000 brands sponsoring motorsports.
  • Endorsement deals increase 40% for motorsports athletes: The motorsports athlete sponsorships grew 40% while deals per brand increased 25% between 2021 and 2022.
  • Motorsport athletes average twice as many endorsement deals as their major pro sports counterparts, with 5 and 2.5 each, respectively.
  • "Coupled with the growing popularity of motorsports, we're also witnessing a surge in endorsement deals for the athletes that make this sport so captivating.

Oomph Body Supplements Strive for Synergy

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수요일, 5월 3, 2023

FORT LAUDERDALE, Fla., May 3, 2023 /PRNewswire/ -- Oomph Body is a U.S. company co-founded by 30-year IndyCar circuit driver Scott Sharp and tech and marketing veteran Dan Austin with the vision of creating an innovative line of supplements that effectively meet real-world health and wellness needs. Oomph Body's supplements don't just promote general wellness. Many of them target specific health concerns and conditions, offering natural alternatives to riskier pharmaceutical alternatives.

Key Points: 
  • Oomph Body's supplements don't just promote general wellness.
  • That's why so many Oomph Body products don't just help with basic health and wellness.
  • Sharp goes on to explain that, while pharma solutions often focus on single synthetic ingredients, "we're always striving for ingredient synergy."
  • While there are many natural supplements on the market, none of them tap into the synergy of ingredient combinations in the same way as Oomph Body.

Oomph Body Supplements Are Helping People Naturally Crush Their Summer Fitness Goals

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수요일, 5월 3, 2023

FORT LAUDERDALE, Fla., May 3, 2023 /PRNewswire/ -- As the warmer weather picks up, many individuals are thinking of the warm-weather activities that lie ahead. This desire for some fun in the sun is often accompanied by initiatives to "lose that winter weight" and get a person's body back into shape for a more active season spent outdoors.

Key Points: 
  • As a brand committed to creating tangible solutions to common health and wellness needs, Oomph Body has multiple products that can help people reach their fitness goals.
  • For example, the brand's Recovery Oomph uses Ajuga Turkestanica extract (commonly known as Turkesterone) to enhance endurance and shorten recovery times in the gym.
  • Oomph Body's physician-approved, FDA-regulated medical food Slim & Trim Aminos is a natural tool formulated to address more serious weight concerns.
  • Whatever your fitness goals might be, we have the supplemental tools to support you along the path to success."

Southwire Named as Title Sponsor for First Formula E Race in Portland

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수요일, 3월 29, 2023

"Formula E represents innovation and sustainability, which are principles mirrored at Southwire.

Key Points: 
  • "Formula E represents innovation and sustainability, which are principles mirrored at Southwire.
  • "We're very proud and excited to be the Title Sponsor of the 2023 Southwire Portland E-Prix and to support this evolution to electrification."
  • "We are excited that Southwire is strengthening its relationship with the series to become title sponsor of a new race in the key US market.
  • The 2023 Southwire Portland E-Prix provides the company with a unique platform to enable business engagement and reach partners across automotive and EV value chains.

Oomph Body Is Enabling the Extraordinary Through Nutraceuticals

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목요일, 3월 23, 2023

FORT LAUDERDALE, Fla., March 23, 2023 /PRNewswire/ -- Health and wellness is a massive, overpopulated industry with too many brands to count. The global movement is valued at $4.3 trillion, with nearly 1,500 supplement brands in the United States alone. There's a reason for the high supply, too. McKinsey reports that 79% of consumers say wellness is important to them, while 42% make it a top priority. And yet, despite the intense interest and an overload of options, consumers can't get the results that they are seeking with increasing urgency.

Key Points: 
  • The issue of efficacy in the health and wellness space is what inspired Scott Sharp and Dan Austin to launch Oomph Body.
  • Both have brought their knowledge and resources together with one goal: to formulate safe, efficacious nutraceuticals that can deliver real results.
  • From sleep to digestion, weight loss to libido, Oomph Body's range of nutraceuticals is designed to enable the extraordinary without the need to resort to harmful, chemically-based pharma products.
  • Oomph Body provides that extra kick for its customers whenever and wherever they need it.

Everyone Needs a Little More "Oomph" in Their Life

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목요일, 3월 23, 2023

FORT LAUDERDALE, Fla., March 23, 2023 /PRNewswire/ -- It is impossible to meet goals without the ability to create results. This is what has inspired the Oomph Body team to develop its innovative line of nutraceutical health solutions. The current selection of nutraceuticals is subpar. There are simply too many gaps between what is promised and what is delivered. These are gaps that Oomph Body seeks to fill with effective products that answer genuine problems.

Key Points: 
  • This is what has inspired the Oomph Body team to develop its innovative line of nutraceutical health solutions.
  • There are simply too many gaps between what is promised and what is delivered.
  • These are gaps that Oomph Body seeks to fill with effective products that answer genuine problems.
  • The development team has also sought to fill shortcomings in the health and wellness industry, such as improving bioavailability and efficacy.

Öhlins Racing Joins NASCAR Competition Partner Program

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월요일, 3월 6, 2023

HENDERSONVILLE, N.C., March 6, 2023 /PRNewswire/ -- Öhlins Racing, one of the world's leading suppliers of racing suspensions, announces today that they are joining the NASCAR Competition Partner program.

Key Points: 
  • HENDERSONVILLE, N.C., March 6, 2023 /PRNewswire/ -- Öhlins Racing, one of the world's leading suppliers of racing suspensions, announces today that they are joining the NASCAR Competition Partner program.
  • The Competition Partner program, an extension of NASCAR's Next Gen Supplier program, allows automotive-based performance companies to promote their affiliation with the NASCAR organization, as well as products they supply for the Next Gen Car, to fans, customers, and the motorsports industry at large.
  • "It is an honor for Öhlins to be joining the NASCAR Competition Partner program," says Henrik Johansson, Managing Director, Öhlins Racing.
  • Now, as we enter into the Competition Partner program, we look forward to building on our cooperation with NASCAR and finding new ways to connect with our customers, industry peers, and NASCAR fans across the country."

Group 1001 and Andretti Autosport Kick off Women's History Month at the Firestone Grand Prix of St. Petersburg

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목요일, 3월 2, 2023

INDIANAPOLIS, March 2, 2023 /PRNewswire/ -- NTT INDYCAR SERIES driver Colton Herta will pilot the No. 26 Gainbridge Honda for Andretti Autosport at the season's first race with a special salute to Women's History Month.

Key Points: 
  • 26 Gainbridge Honda for Andretti Autosport at the season's first race with a special salute to Women's History Month.
  • "I'm excited to be the Grand Marshal of the first IndyCar race of the season in St. Pete to help kick off the season and Women's History Month," Annika Sorenstam said.
  • That's why I'm excited to partner with Gainbridge and Group 1001 to bring awareness to women's sports.
  • Group 1001, the parent company of Gainbridge, is committed to supporting women's sports in communities across the country.

Driving Training Simulator Global Market Report 2022: Increasing Need for Skilled Driver and Driving Safety Precautions Bolsters Growth

Retrieved on: 
수요일, 3월 1, 2023

The driving training simulator market is expected to grow from US$ 1,950.00 million in 2021 to US$ 2,646.73 million by 2028.

Key Points: 
  • The driving training simulator market is expected to grow from US$ 1,950.00 million in 2021 to US$ 2,646.73 million by 2028.
  • The driving simulator is also made compulsory in driving training schools in some countries.
  • The driving training simulator helps the learner to adapt better to road situations and safe driving habits.
  • The Europe driving training simulator market is expected to witness substantial growth over the forecast period.

K1 Speed Opens Nashville Go Karting Center With IndyCar Champion Will Power

Retrieved on: 
목요일, 2월 16, 2023

IRVINE, Calif., Feb. 16, 2023 /PRNewswire/ -- K1 Speed, the world's largest indoor go kart racing operator, is thrilled to announce today the opening of K1 Speed Nashville by Will Power!

Key Points: 
  • IRVINE, Calif., Feb. 16, 2023 /PRNewswire/ -- K1 Speed, the world's largest indoor go kart racing operator, is thrilled to announce today the opening of K1 Speed Nashville by Will Power!
  • K1 Speed Nashville by Will Power will feature everything that millions of guests have enjoyed since the company's founding in 2003.
  • Will Power, partner of K1 Speed Nashville, is one of the greatest IndyCar drivers to have ever raced.
  • I still race karts to this day, so I'm extremely excited to bring K1 Speed to Nashville."