LEXUS


Associated tags: Lexus

Locations: JAPAN, CHINA, TOYOTA, LOS ANGELES, NEW YORK, TX, INDIANA, CHICAGO, NEW ORLEANS, PEBBLE BEACH, VICTORIA, WASHINGTON, HOLLYWOOD, BROADWAY, ASIA, TEXAS, DC, WAKE FOREST, CALIFORNIA, FLORIDA, SAN FRANCISCO

LEXUS PARTNERS WITH PGA OF AMERICA AS THE OFFICIAL VEHICLE OF THE PGA CHAMPIONSHIP, KITCHENAID SENIOR PGA CHAMPIONSHIP, KPMG WOMEN'S PGA CHAMPIONSHIP, AND PGA FRISCO

Retrieved on: 
水曜日, 4月 3, 2024

Today, the luxury brand announced a new partnership with the PGA of America as the Official Vehicle of the PGA Championship, KitchenAid Senior PGA Championship, and the KPMG Women's PGA Championship.

Key Points: 
  • Today, the luxury brand announced a new partnership with the PGA of America as the Official Vehicle of the PGA Championship, KitchenAid Senior PGA Championship, and the KPMG Women's PGA Championship.
  • In addition, Lexus will become the Official Vehicle of PGA Frisco, in close proximity to Lexus headquarters.
  • At the Omni PGA Frisco Resort, Lexus will prominently display three Lexus courtesy vehicles available for guest transport while on property.
  • "We are proud to welcome Lexus as the Official Vehicle for three of our spectator championships and our new home, PGA Frisco," said PGA of America Senior Director, Global Partnerships, Luke Reissman.

"LIVE UP TO IT" IN THE ALL-NEW 2024 LEXUS GX

Retrieved on: 
火曜日, 4月 2, 2024

In the "Live Up to It" marketing campaign debuting today, Lexus is empowering drivers to confidently pursue their curiosity and drive for adventure.

Key Points: 
  • In the "Live Up to It" marketing campaign debuting today, Lexus is empowering drivers to confidently pursue their curiosity and drive for adventure.
  • "For more than two decades, the GX has proven that you don't have to choose between sophisticated luxury and undeniable capability," said Cynthia Tenhouse, vice president, Lexus marketing.
  • "'Live Up to It' inspires GX drivers to refuse to compromise, embrace their passions, and explore the exceptional."
  • For more information on the all-new GX, visit www.lexus.com/gx and the Lexus Newsroom .

2025 LEXUS NX ADDS COLOR, CONVENIENCE AND CONNECTIVITY

Retrieved on: 
水曜日, 3月 20, 2024

Under the "Lexus Electrified" vision, the NX line provides customers with a diverse mix of powertrains, including two hybrid electric models.

Key Points: 
  • Under the "Lexus Electrified" vision, the NX line provides customers with a diverse mix of powertrains, including two hybrid electric models.
  • The lower center of gravity and enhancements in vehicle dynamics combine for the increased performance of the 2.4L turbo on the NX 350.
  • The 2025 NX blends a sporty, sophisticated design with a low center of gravity that forges a striking impression from every angle.
  • For 2025, the NX comes standard with Lexus Safety System+ 3.0, which brings a suite of key active safety and convenience features to the vehicle.

LEXUS SIGNS WILL ZALATORIS TO GOLF AMBASSADOR PROGRAM

Retrieved on: 
木曜日, 3月 14, 2024

In addition to the ambassador program, Lexus' strategic golf partnership strategy focuses on opportunities that reach key brand audiences through integrations in the golf lifestyle space, including a recent announcement as the official automotive partner of Malbon Golf.

Key Points: 
  • In addition to the ambassador program, Lexus' strategic golf partnership strategy focuses on opportunities that reach key brand audiences through integrations in the golf lifestyle space, including a recent announcement as the official automotive partner of Malbon Golf.
  • "With each addition to our golf ambassador roster, we're breathing new life into the Lexus golf program, and we're excited for Will to introduce the Lexus brand to new audiences and young people around the world."
  • "As a Lexus owner and fan of the brand, I'm honored to partner with Lexus and be a part of their roster of golf champions," said Will Zalatoris.
  • Will Zalatoris grew up in San Francisco, California, where he honed his golf game at the California Golf Club.

Lexus Uptown Honors Hollywood Celebrates Long-Standing, Black Cultural Innovators in Film and TV

Retrieved on: 
金曜日, 3月 1, 2024

LOS ANGELES, March 1, 2024 /PRNewswire/ -- Luxury car brand Lexus and UPTOWN magazine announce the return of Lexus UPTOWN Honors Hollywood, a highly anticipated event that will salute cultural innovators in film and television who have made positive impacts on the portrayal of Black people through their remarkable contributions to the entertainment industry. The event will take place on Wednesday, March 6 at 7:00 p.m. at the Sunset Room in Hollywood.

Key Points: 
  • LOS ANGELES, March 1, 2024 /PRNewswire/ -- Luxury car brand Lexus and UPTOWN magazine announce the return of Lexus UPTOWN Honors Hollywood, a highly anticipated event that will salute cultural innovators in film and television who have made positive impacts on the portrayal of Black people through their remarkable contributions to the entertainment industry.
  • "Lexus UPTOWN Honors Hollywood is a celebration of excellence, resilience, and creativity," said David Telfer, senior manager, advertising, and media for Lexus.
  • Lexus UPTOWN Honors Hollywood reaffirms the commitment of both Lexus and UPTOWN magazine to amplify diverse voices and celebrate the rich tapestry of talent within the Black creative community.
  • She rose to fame after playing the role of Deputy Raineesha Williams in the TV show "Reno 911" in 2003.

LEXUS CULINARY MASTERS WELCOMES SHOTA NAKAJIMA

Retrieved on: 
水曜日, 1月 17, 2024

PLANO, Texas, Jan. 17, 2024 /PRNewswire/ -- Lexus is proud to welcome acclaimed chef, restaurateur, and television personality Shota Nakajima to its esteemed team of Lexus Culinary Masters. In his newly appointed role, Nakajima will serve as an ambassador to the brand, crafting amazing experiences and amplifying Lexus core values of innovation, omotenashi, and master craftsmanship.

Key Points: 
  • PLANO, Texas, Jan. 17, 2024 /PRNewswire/ -- Lexus is proud to welcome acclaimed chef, restaurateur, and television personality Shota Nakajima to its esteemed team of Lexus Culinary Masters.
  • "We are thrilled to bring his passion for tradition and culinary innovation to our entire community and look forward to his future contributions to the Culinary Masters program."
  • As a Lexus Culinary Master, Nakajima will partner with the brand on marketing initiatives and food and wine events.
  • The Lexus Culinary Masters team is currently comprised of some of the country's most prestigious chefs, restaurateurs and culinary personalities.

2025 UX 300h BRINGS MORE POWER TO THE STREETS

Retrieved on: 
水曜日, 12月 20, 2023

A new hybrid transaxle and lightweight lithium-ion battery contribute to the higher output with the 2025 UX 300h, providing more responsive performance.

Key Points: 
  • A new hybrid transaxle and lightweight lithium-ion battery contribute to the higher output with the 2025 UX 300h, providing more responsive performance.
  • Only offered with a hybrid powertrain in the U.S., the 2025 UX 300h supports Lexus' work towards the realization of a carbon-neutral society.
  • Pricing for the 2025 Lexus UX 300h will be announced in the new year with the vehicle going on sale shortly after.
  • The 2025 Lexus UX 300h is offered in eight different models, including F SPORT Design and F SPORT Handling.

What's New: 2024 Lexus RZ

Retrieved on: 
火曜日, 12月 19, 2023

PLANO, Texas, Dec. 19, 2023 /PRNewswire/ -- After ushering in a new era of Lexus Electrified in January 2023 as the first all-electric vehicle in the brand's lineup, the Lexus RZ sees several updates in 2024, including an all-new option – the RZ 300e with FWD.

Key Points: 
  • PLANO, Texas, Dec. 19, 2023 /PRNewswire/ -- After ushering in a new era of Lexus Electrified in January 2023 as the first all-electric vehicle in the brand's lineup, the Lexus RZ sees several updates in 2024, including an all-new option – the RZ 300e with FWD.
  • Lexus' identifiable spindle grille is replaced by the Lexus spindle body, as introduced with the 2023 Lexus RX, showcasing a distinctive roof spoiler to suppress aerodynamic force.
  • For 2024, the RZ comes equipped with a new dual-voltage charging cable for 120V and 240V outlets.
  • The Lexus Reserve program will continue to provide RZ customers with an exclusive complimentary rental service to anyone who purchases/leases a 2023 or 2024 RZ.

Simu Liu Announced as Unforgettable Gala Emcee, Joined by Honorees Charles Melton, Young Mazino, Greta Lee, and More, as Asian and Pacific Islander Excellence Takes Center Stage

Retrieved on: 
水曜日, 12月 6, 2023

LOS ANGELES, Dec. 6, 2023 /PRNewswire/ -- Unforgettable Gala, also known as UNFO, the largest and longest-running Asian and Pacific Islander awards spectacular, is back bigger and better than ever, returning to the Beverly Hilton on December 16. The annual star-studded event highlights API excellence and representation in entertainment, arts and culture from the past year, featuring some of the biggest names in Hollywood. As the API community's premier entertainment gala, UNFO will expand globally for the first time in the event's 21-year history and will broadcast nationwide as a live-to-tape special on the ChimeTV cable network.

Key Points: 
  • The annual star-studded event highlights API excellence and representation in entertainment, arts and culture from the past year, featuring some of the biggest names in Hollywood.
  • Event producers at Character Media today announce actor Simu Liu ("Barbie," Marvel's "Shang Chi") as this year's emcee, returning from his last hosting duties in 2019.
  • Adele Lim will receive the Director Award for "Joy Ride" while Sung Jin Lee will receive the Writer Award for "BEEF."
  • Other major UNFO sponsors include Amazon MGM Studios, Apple TV+, Genesis One Foundation, Joseon Empire, Pechanga Resort Casino, and Society 1.

LEXUS UNVEILS INSTALLATION BY MARJAN VAN AUBEL AT ICA MIAMI

Retrieved on: 
水曜日, 12月 6, 2023

PLANO, Texas and MIAMI, Dec. 6, 2023 /PRNewswire/ -- Today, Lexus unveiled "8 Minutes and 20 Seconds", an installation by Dutch solar designer Marjan van Aubel, which is now on view within the sculpture garden at the Institute of Contemporary Art, Miami (ICA Miami). Brimming with life and color, the striking solar sculpture reimagines the Lexus Future Zero-emission Catalyst (LF-ZC) concept car as an interactive experience through van Aubel's trademark use of solar cells. "8 Minutes and 20 Seconds" marks van Aubel's first public project in Miami and has been realized through design development by spatial and experience design firm Random Studio.

Key Points: 
  • PLANO, Texas and MIAMI, Dec. 6, 2023 /PRNewswire/ -- Today, Lexus unveiled "8 Minutes and 20 Seconds", an installation by Dutch solar designer Marjan van Aubel, which is now on view within the sculpture garden at the Institute of Contemporary Art, Miami (ICA Miami).
  • Through this partnership, I could tell a new narrative of generating energy beautifully," said Marjan van Aubel.
  • We are delighted to provide an important platform for Marjan van Aubel and their powerful work during Miami Art Week," said Alex Gartenfeld, Irma and Norman Braman Artistic Director at ICA Miami.
  • In addition to Marjan van Aubel, participants of the first discussion will include moderator and Whitewall Magazine senior editor Eliza Jordan and Lexus Color & Sensory Designer Viviana Hohenstein.