Datsun

Strategic Analysis of the Renault-Nissan-Mitsubishi Alliance: Strong Synergies in the Purchasing, Engineering, and Manufacturing Spaces

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金曜日, 9月 21, 2018

Such an achievement stems from the Alliance's commitment to driving maximum synergies, while enabling individual brands to retain their distinct identities and realise sustained revenue growth.

Key Points: 
  • Such an achievement stems from the Alliance's commitment to driving maximum synergies, while enabling individual brands to retain their distinct identities and realise sustained revenue growth.
  • Renault sold more than 3.76 million vehicles in 2017, establishing a strong presence in emerging markets: Russia, India, Iran, Turkey, and Brazil.
  • Renault and Nissan have generated strong synergies over the years in the purchasing, engineering, and manufacturing spaces.
  • In 2010, the first joint manufacturing facility was set up in India, to manufacture Renault, Nissan and Datsun vehicles.