Bacardi

Instigate Names Tony Bagnulo as Vice President of Trade Marketing

Retrieved on: 
Venerdì, Marzo 8, 2024

ATLANTA, March 8, 2024 /PRNewswire/ -- Richard Leslie, President of Atlanta-based agency, Instigate , today announced spirits industry veteran Tony Bagnulo has joined the firm as vice president of trade marketing.

Key Points: 
  • ATLANTA, March 8, 2024 /PRNewswire/ -- Richard Leslie, President of Atlanta-based agency, Instigate , today announced spirits industry veteran Tony Bagnulo has joined the firm as vice president of trade marketing.
  • Bagnulo has 20 years' experience in beer, wine and spirits marketing, and will lead the agency's efforts with 21+ products in the on and off premise trade strategy, program development and activation as well as experiential marketing and sales support.
  • A Veteran of the United States Army, Bagnulo has developed and implemented trade marketing strategies for Diageo, Bacardi USA, and Sidney Frank Importing Company for leading global brands including Johnnie Walker, Crown Royal, Jägermeister, Ketel One and Bacardi.
  • "Tony is a seasoned veteran and brings a wealth of spirits marketing knowledge to Instigate," said Leslie.

'MADE TO EXPERIENCE': Stagwell's (STGW) TEAM Reveals New Brand Identity

Retrieved on: 
Martedì, Febbraio 20, 2024

NEW YORK and FORT LAUDERDALE, Fla., Feb. 20, 2024 /PRNewswire/ -- As TEAM prepares to celebrate its 35th anniversary in May, the famed integrated experiential agency within Stagwell (NASDAQ: STGW) is launching a new brand identity ahead of what it calls the "experiential renaissance."

Key Points: 
  • TEAM's refreshed brand identity captures the current spirit and momentum of events and experiential as brands double-down on in-person consumer connection.
  • As digital transformation continues to reshape the consumer-brand connection, TEAM (formerly Team Enterprises) is seeing an influx of brands looking to build affinity and engagement in the flesh, following years of pandemic-fueled digital-first experiences.
  • Our new brand identity and focused purpose captures who we've always been and will continue to be – a dynamic TEAM focused on creating transformative brand experiences for communities of like-minded individuals.
  • Communities who share passions, careers, cultures, hobbies, and everything in between," said CEO of TEAM, Dan Gregory.

ClashTV Announces Deal With TaivTV To Distribute Original Sports Content To Nearly One Thousand Live Venues In The US

Retrieved on: 
Martedì, Febbraio 20, 2024

NEW YORK, Feb. 20, 2024 /PRNewswire/ -- Today, ClashTV, an interactive live-streaming digital platform built to connect fans with the creators, content, and culture they are most passionate about, and TaivTV, a company that has re-invented live sports TV in restaurants and bars, increasing venue revenue and advertiser targeting, announced a content distribution agreement, placing ClashTV's short-form sports content on TaivTV's 5000+ in-venue screens, across nearly 1,000 live venues, including sports bars and restaurants. 

Key Points: 
  • ClashTV will create unique, custom short-form sports content for TaivTV, including game and season highlights, "best of" videos, condensed game reaps, and 'mixtapes' focused on the nation's top streetball leagues, teams, and players.
  • "Today's young fans connect with their favorite sports through short-form, digitally delivered video content, not three-hour live games or linear sports broadcasts.
  • As we build ClashTV, awareness, conversion, and audience, trial and sampling of our unique, interactive content is key.
  • We believe this will be a 2024 growth driver for ClashTV," said ClashTV CEO Jonathan Anastas.

The Trade Desk Reports Fourth Quarter and Fiscal Year 2023 Financial Results

Retrieved on: 
Giovedì, Febbraio 15, 2024

Discovery announced integration with UID2 across its premium entertainment, sports, news and lifestyle brands with its digital platforms, including Max and Discovery+.

Key Points: 
  • Discovery announced integration with UID2 across its premium entertainment, sports, news and lifestyle brands with its digital platforms, including Max and Discovery+.
  • Walmart Connect announced it is testing the integration of UID2 to inform decisioning across the open internet within the Walmart DSP.
  • The Company expects the variability of the above charges could have a significant and potentially unpredictable impact on our future U.S. GAAP financial results.
  • Accordingly, investors should monitor these channels in addition to The Trade Desk’s press releases, SEC filings, public conference calls and webcasts.

Bacardi and Volvo Named First Founding Partners of UOB LIVE, Bangkok’s Groundbreaking New Live Events Venue

Retrieved on: 
Venerdì, Febbraio 9, 2024

UOB LIVE, Bangkok’s new, 6,000 capacity state-of-the-art live entertainment venue, announced today that it has signed strategic partnership agreements with Bacardi Thailand Limited and Volvo Car Thailand to become the venue’s first two Founding Partners.

Key Points: 
  • UOB LIVE, Bangkok’s new, 6,000 capacity state-of-the-art live entertainment venue, announced today that it has signed strategic partnership agreements with Bacardi Thailand Limited and Volvo Car Thailand to become the venue’s first two Founding Partners.
  • View the full release here: https://www.businesswire.com/news/home/20240209456894/en/
    The new UOB LIVE 6000 capacity venue opening Sunday, February 11 has announced new Founding Partnership agreements with Bacardi Thailand Limited and Volvo Car Thailand (Photo: Business Wire)
    This exciting announcement builds on the previously announced naming rights partnership for UOB LIVE, that is UOB, secured by AEG Global Partnerships.
  • Additionally, each Founding Partner will have the ability to collaborate on cross promotional opportunities and unique events at the venue.
  • “We are proud to align UOB LIVE with two of the world’s most iconic, global brands – Bacardi and Volvo, each of which is best-in-class in their respective industries,” said Craig Grossarth, General Manager of UOB LIVE.

Invibes Advertising : Sales growth of 14% in Q4 2023.

Retrieved on: 
Martedì, Gennaio 30, 2024

Countries in the scale-up phase (Germany, the UK, Italy and Belgium) posted accelerated growth between H1 and H2, with total growth of +31% in 2023.

Key Points: 
  • Countries in the scale-up phase (Germany, the UK, Italy and Belgium) posted accelerated growth between H1 and H2, with total growth of +31% in 2023.
  • Invibes Advertising (Invibes) is an international technology company specialising in digital advertising innovation.
  • Pioneering the way in sustainable advertising, Invibes also offers a unique solution to offset campaign emissions through its Carbon-Neutral label.
  • Visit: www.invibes.com
    Invibes Advertising is listed on the Euronext Stock Exchange (Ticker: ALINV – ISIN: BE0974299316)
    Read our latest press releases at: https://www.invibes.com/investors.html
    Follow the latest news about Invibes Advertising on: LinkedIn @Invibes Advertising X @Invibes_adv

EMERGING Fund Appoints Hilary Slocum as VP of Strategic Partnerships

Retrieved on: 
Giovedì, Gennaio 25, 2024

CHICAGO, Jan. 24, 2024 /PRNewswire/ -- EMERGING Fund , a pioneering growth capital fund at the intersection of technology, "ResTech," and restaurant & entertainment concepts, is announcing the appointment of Hilary Slocum as Vice President of Strategic Partnerships for the Fund.

Key Points: 
  • CHICAGO, Jan. 24, 2024 /PRNewswire/ -- EMERGING Fund , a pioneering growth capital fund at the intersection of technology, "ResTech," and restaurant & entertainment concepts, is announcing the appointment of Hilary Slocum as Vice President of Strategic Partnerships for the Fund.
  • Hilary Slocum brings a wealth of experience and entrepreneurial spirit to EMERGING Fund, with a over a decade of expertise in both start-ups and publicly traded companies.
  • Her impressive background and proven success in scaling businesses align perfectly with EMERGING Fund's mission," said Mathew Focht, EMERGING Fund CEO.
  • In her new role, Hilary Slocum will leverage her expertise to forge strategic partnerships that propel EMERGING Fund's portfolio companies to new heights.

Chuckle, the Comedy Spirit Brand, Hires New President

Retrieved on: 
Giovedì, Gennaio 18, 2024

DALLAS, Jan. 18, 2024 /PRNewswire/ -- Chuckle, the new high proof, highly fruit flavored, bright red spirit today announced Leon Solimani as its new President.

Key Points: 
  • DALLAS, Jan. 18, 2024 /PRNewswire/ -- Chuckle, the new high proof, highly fruit flavored, bright red spirit today announced Leon Solimani as its new President.
  • As a comedy brand, Chuckle has already worked with dozens of Stand Ups and Instagram Comedy Creators, with full year 2024 plans to work with over one hundred creators.
  • Chuckle has various comedy partnerships with comedy clubs and also Don't Tell Comedy, the bespoke producers of thousands of comedy shows per year.
  • Dan Shuff, a Co-Founder of Chuckle, has served as President since Chuckle began in 2022 and shifts now to Chief Operating Officer.

Bacardi Cuts Carbon Footprint of Glass Bottle Production in First for Spirits Industry

Retrieved on: 
Giovedì, Dicembre 7, 2023

Family-owned spirits company, Bacardi has successfully completed the world’s first commercial production of a glass spirits bottle fueled by hydrogen in a trial that took place earlier this month.

Key Points: 
  • Family-owned spirits company, Bacardi has successfully completed the world’s first commercial production of a glass spirits bottle fueled by hydrogen in a trial that took place earlier this month.
  • View the full release here: https://www.businesswire.com/news/home/20231207942037/en/
    Bacardi has successfully completed the world’s first commercial production of a glass spirits bottle fueled by hydrogen in a trial that took place earlier this month.
  • “Piloting this lower carbon glass production is another example of Bacardi leading the industry in environmental best practice,” says Rodolfo Nervi, Vice President, Safety, Quality and Sustainability for Bacardi.
  • “We will take the learnings from the trial to help shape a pathway to hydrogen-fueled glass production and create a blueprint for others to follow.

Limited Libations, Innovative Blending, Escapism Elixirs and More are Shaping the Way That Consumers Drink in 2024, Based on the Bacardi Cocktail Trends Report

Retrieved on: 
Lunedì, Dicembre 4, 2023

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20231202332985/en/
    Find out what's in store for 2024 with the Bacardi Cocktail Trends Report.
  • (Graphic: Business Wire)
    “As 2024 arrives, people are looking to settle into the unsettled – welcoming tastes of optimism into our reality.
  • In this landscape, people are reshaping cocktail culture, infusing it with fresh perspectives and finding memorable experiences back at the bar with friends.
  • As consumers increasingly seek personalized brand interactions, AI is introducing exciting opportunities for tailored cocktail experiences, accessible anytime and anywhere.