DGAP-News: AUTO1 Group SE: Autohero becomes global partner of Paris Saint-Germain and strengthens its marketing push in France
Paris, 2021, 27th of july - Autohero, the Online platform for approved used cars has signed a multi-season deal with Paris Saint-Germain.
- Paris, 2021, 27th of july - Autohero, the Online platform for approved used cars has signed a multi-season deal with Paris Saint-Germain.
- "We are very proud of Autohero, part of AUTO1 Group, becoming Official Premium Partner of Paris Saint-Germain.
- Autohero will run large-scale advertising campaigns in France and in the main European markets, utilising the colors of Paris Saint-Germain and its players.
- Launched in France at the end of 2019, Autohero has already invested in sports sponsorship in its home market Germany.